Senior Media Strategist

Northbeam•Los Angeles, CA

2d•$150,000 - $200,000•Remote

About The Position

The Senior Media Strategist at Northbeam is a highly consultative, trusted advisor role that guides our customers to make the most of the Northbeam platform and gain valuable and actionable insights. In this role you will advise customers on their marketing strategies, media buying, and overall industry trends. An understanding of how to best leverage data for decision making and the marketing technology platforms that provide this data is crucial. Customers see the Senior Media Strategist as an industry expert, providing insights that directly impact how they spend millions of dollars per month across various channels. Over time, this role’s main goal is to help customers become more adept at using the Northbeam platform to make informed decisions. The best candidates for this role enjoy problem solving, working multiple projects simultaneously, engaging and educating customers, and diving into the numbers.

Requirements

3+ years in an eCommerce growth marketing role. Ideally overseeing or handling the media buying for growth channels.
Experience developing a holistic eCommerce growth strategy through a deep understanding of organic and paid revenue sources
Experience managing advertising budgets on social media or search platforms in excess of $100,000 per month. Have confidence in scaling and optimizing ad accounts.
Deep understanding of monthly reporting processes and backing into reasonable targets based on a brand’s unit economics.
Familiarity with Shopify, Facebook Ads, Google Analytics and Ads, Klaviyo, Snapchat, Pinterest, TikTok
Familiarity with tracking script tags and typical digital marketing setup steps
Comfortable with typical project management tools
Comfortable working with Hubspot and other CRM tools
Proficient in data analytics tools

Nice To Haves

Experience with email marketing preferred
Experience managing Meta/Google/TikTok/etc advertising budgets preferred
Agency experience and/or experience in a client-facing role preferred
Bachelor's Degree or similar experience preferred, but not required
Understanding of pros and cons of various in-platform attribution models preferred

Responsibilities

Act as the strategic partner to Northbeam clients—conducting data reviews, growth audits, and advising on budget allocation and creative strategy across Meta, Google, TikTok, and other channels.
Translate Northbeam’s multi-touch and MMM data into digestible narratives that support client decision-making and team alignment.
Guide brands through critical growth moments (e.g., scaling paid spend, improving LTV:CAC, experimenting with new channels).
Deliver consultative onboarding for early-stage clients and ongoing strategic insights for retained brands.
Serve as a voice of the customer across Product, Marketing, and CS teams—surfacing product gaps, tooling needs, and wins to scale.
Help develop repeatable assets and internal playbooks for client benchmarking, goal setting, and CMO-ready reporting.