Senior Media Strategist, Public Affairs
We Are Rosie•Washington, DC
•Remote
About The Position
We're looking for a senior media strategist with public affairs or corporate communications experience to independently run paid media execution for a portfolio. This is not a client-facing role, but you'll own strategy development and campaign execution behind the scenes, working closely with the Account Lead who manages the client relationship directly.
Requirements
- 6-9 years in digital media strategy, planning, and direct-IO buying (agency background preferred)
- Track record running campaigns for corporate reputation, public affairs, and/or political clients
- Public affairs or corporate comms experience, ideally in DC or tech
- Strong analytical skills with hands-on experience in tools like GWI, Comscore, Datorama, Google Analytics, or Tableau
- Ability to pick up new platforms and proprietary tools quickly
- Expert-level Excel/Google Sheets for budgets and performance analysis
- Comfortable operating independently, thinking strategically, and solving problems without a client-facing safety net
Responsibilities
- Independently run mid-spend campaigns from inception to completion
- Build data-backed media plans that align to client and campaign objectives, and prepare strategy and performance materials for the Account Lead to present
- Own end-to-end campaign implementation, including platform execution, optimization, analysis, and partner negotiation/contracting
- Collaborate with the Account Lead to ensure execution maps back to the high-level strategic approach
- Proactively identify and build processes that improve cross-team communication and execution
- Keep multiple high-stakes workstreams moving without heavy oversight
Benefits
- Equal opportunity employer
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
