Senior Marketing Specialist

Coursedog
•$70,000 - $90,000•Remote

About The Position

As the Senior Marketing Specialist at Coursedog, you will provide broad, high-visibility support across the marketing function and work closely with team members across events, social, content, campaigns, demand generation, and operations. The role is suited to someone with 1–3 years of marketing experience who takes initiative, is willing to support a range of needs, and wants to develop into a well-rounded marketer. You will contribute to social media strategy and execution, coordinate blog publishing and content research, assist with campaigns and content in the marketing automation platform, and help keep marketing projects on schedule. You will also partner with HR on internal marketing, support budget and systems operations, and use automation tools and data to assist with campaign execution and reporting. The position offers a base salary of $70,000–$80,000 based on experience and qualifications, plus performance-based variable compensation for total on-target earnings of $80,000–$90,000 when performance objectives are achieved. Coursedog is a remote-first company whose platform supports academic operations at more than 400 colleges and universities. Its stated mission is to break down barriers to student success.

Requirements

  • 1–3 years of marketing experience, with hands-on exposure to at least two marketing functions such as social, content, campaigns, email, demand generation, or operations.
  • Strong organizational skills and ability to manage multiple projects, deadlines, and stakeholders while maintaining quality and momentum.
  • Excellent written communication skills and a sharp eye for tone, detail, and brand voice.
  • Takes initiative, works quickly, and is willing to support a range of team needs.
  • Collaborative mindset and willingness to support teammates and contribute to shared goals and cross-functional work.
  • Strong attention to detail, including the ability to catch errors, maintain process consistency, and deliver polished work under tight timelines.
  • Genuine interest in growing a marketing career and taking on increasing responsibility.

Nice To Haves

  • Experience with a marketing automation platform such as HubSpot, Marketo, Pardot, or a similar platform; this is a plus but not required.

Responsibilities

  • Provide support across marketing functions, including events, social, content, campaigns, demand generation, and operations.
  • Collaborate on social media strategy and execution, create posts, manage scheduling, and maintain consistent brand tone and messaging.
  • Coordinate blog posting and content research and support timely publication across both brands.
  • Assist with building, launching, and managing campaigns and content in the marketing automation platform.
  • Coordinate marketing workflows by managing deadlines, keeping content, design, and campaign work on schedule, and communicating with stakeholders.
  • Partner with HR on internal marketing, including promoting internal activities, company updates, and marketing team initiatives.
  • Support marketing operations, including budget and spend tracking, maintaining systems and processes, and identifying efficiency improvements.
  • Use marketing automation tools and data to support campaign execution and reporting.
  • Take on additional tasks as needed and identify opportunities to develop skills.

Benefits

  • Medical, dental, and vision coverage supported by a fixed employer contribution model.
  • Access to wellness and support programs, including mental health support, vision benefits, family planning support, and primary care.
  • Health Savings Accounts and Flexible Spending Accounts for pre-tax savings.
  • Safe Harbor 401(k) plan from the first day of employment, with a 4% employer match on total compensation, subject to federal limits.
  • Unlimited paid time off.
  • Remote-first work environment.
  • Equity grants for all employees, reviewed and adjusted with promotions.
  • Up to 6 weeks of paid bonding leave at 100% of base pay for all parents following birth, adoption, or foster placement.
  • Birthing parents receive an additional 6 weeks of paid medical recovery leave at 100% of base pay.
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