Senior Marketing Specialist

Sunwater Capital•North Bethesda, MD

13d•Onsite

About The Position

AllSci is an AI-native platform for discovering, exploring, and publishing scientific knowledge. The Senior Marketing Specialist will drive the platform’s growth and visibility within the scientific and academic community by planning and executing marketing and communications initiatives, including content strategy, social media, campaigns, and community outreach. The role combines strategic judgment with hands-on execution in a fast-paced startup environment and requires fluency with AI tools to scale content production and marketing workflows. The specialist will lead technical and AI-assisted marketing, content and campaign execution, brand development, and community engagement. This includes managing owned channels, marketing automation, SEO, analytics, partnerships, events, and external vendors. The position is available full time in person at AllSci’s North Bethesda office. Compensation is $80,000–$120,000 per year, depending on skills and experience.

Requirements

4–6 years of marketing, communications, or related experience.
Demonstrated experience using AI tools, such as ChatGPT or AI writing and design assistants, to scale content creation and improve marketing efficiency.
Excellent written and verbal English communication skills and the ability to translate scientific or academic concepts into engaging content.
Hands-on experience managing social media channels and content management systems (CMS).
Proficiency with marketing automation and analytics platforms, such as HubSpot, Mailchimp, and Google Analytics.
Track record of independently planning and running multiple campaigns and projects simultaneously, with strong attention to detail.
Available to work full time in person at the North Bethesda office.

Nice To Haves

Experience within an academic journal, scholarly publishing house, or scientific/research organization.
Background in scientific publishing, research communication, or academia.

Responsibilities

Use AI-powered content tools to draft, edit, and optimize marketing copy, newsletters, and social posts, and establish AI-assisted content workflows and quality standards.
Design, implement, and optimize marketing automation workflows, including email nurture sequences, lead scoring, and audience segmentation.
Define marketing KPIs and own performance reporting, using analytics and dashboard tools to make recommendations.
Lead website and content SEO strategy, including keyword research, on-page optimization, and performance tracking.
Develop and execute marketing plans and campaigns aligned with AllSci’s growth objectives, from concept through measurement.
Shape content strategy and write, edit, and distribute emails, newsletters, articles, blog posts, and social media content.
Own AllSci’s website, social media accounts, and other owned distribution channels.
Build and manage content calendars and campaign timelines across channels, coordinating with product, engineering, and leadership.
Analyze distribution, engagement, and campaign performance, and present insights and recommendations to leadership.
Lead outreach to and build partnerships with researchers, journals, scholarly societies, and other members of the academic and scientific publishing community.
Plan and manage AllSci’s presence at academic and industry conferences and events, including budgets and ROI tracking.
Build and maintain relationships with media, influencers, and academic partners.
Manage vendors, freelancers, and agencies, including scoping work and overseeing deliverables.