Senior Marketing Manager

Pavago
Remote

About The Position

We’re hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact digital marketing initiatives across SEO, content, growth, and marketing operations. This is a high-ownership role for someone who combines strategic marketing thinking with strong execution capabilities across technical SEO, content production, digital growth, and operational management. You will be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and leveraging AI tools to improve speed, scalability, and marketing performance. The ideal candidate is highly proactive, execution-focused, AI-driven, and capable of independently building and managing marketing initiatives in a fast-paced environment.

Requirements

  • Proven experience in a senior marketing, growth, or marketing operations role
  • Strong expertise in Technical SEO and organic growth strategies
  • Experience managing websites using ASTRO, WordPress, or headless CMS platforms
  • Experience with Google Ads, backlink analysis, and SEO tools
  • Strong understanding of AI tools and their use in marketing workflows
  • Experience managing marketing projects and cross-functional collaboration
  • Excellent English communication skills (written and verbal)
  • Strong analytical and reporting abilities
  • Ability to independently manage and execute marketing initiatives

Nice To Haves

  • Active involvement in the SEO or digital marketing community
  • Experience with HubSpot, Slack, Asana, or similar operational tools
  • Experience in luxury, hospitality, lifestyle, or travel-related industries
  • Experience leading crisis-response marketing initiatives
  • Familiarity with Revenue Operations or marketing analytics systems

Responsibilities

  • Develop and execute marketing initiatives across multiple digital channels
  • Drive organic growth strategies across SEO, content, and digital marketing efforts
  • Coordinate and manage ongoing marketing campaigns and operational priorities
  • Support revenue-focused marketing initiatives and performance tracking
  • Create and oversee daily social media content across platforms including Instagram, Facebook, and X (Twitter)
  • Produce or manage high-quality content including blogs, articles, PR outreach, and promotional materials
  • Collaborate with designers and developers to ensure visually engaging and brand-aligned content
  • Maintain consistency across messaging, branding, and communication
  • Lead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planning
  • Manage website projects using ASTRO, headless WordPress, or similar CMS technologies
  • Monitor SEO performance and implement improvements based on analytics and industry trends
  • Stay updated on evolving SEO, AIO, and AI-driven search strategies
  • Manage marketing workflows, reporting systems, and operational processes
  • Support quarterly reporting, shareholder updates, and performance analysis
  • Coordinate marketing projects across internal teams and external partners
  • Ensure operational efficiency across campaigns, systems, and communication workflows
  • Leverage AI tools to improve content production, SEO research, automation, and marketing workflows
  • Identify opportunities to streamline repetitive marketing tasks using AI platforms
  • Experiment with emerging AI technologies to improve efficiency and campaign performance
  • Support AI-first operational improvements across the marketing function
  • Support crisis-response marketing initiatives when required
  • Maintain professionalism and responsiveness during high-priority or time-sensitive situations
  • Ensure brand communication remains consistent and aligned during critical events
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