Senior Manager, Video & Editorial Content (Lead Spokesperson)

Ziff Davis•Austin, TX

About The Position

At RetailMeNot Group, the Senior Manager, Video & Editorial Content (Lead Spokesperson) leads the in-house creator team and serves as the external champion and primary face of the brands. Reporting to the Creative Director of Video and Social Content, the role combines strategy, team management, and on-camera work. The person in this role represents the brands in PR media interviews, broadcast segments, and branded social video, serving as a shopping and savings expert. The position calls for strong awareness of social media trends, viral products, and the shopping behaviors of millennials, parents, and household purchase decision-makers. The role manages and mentors in-house social and editorial content creators; develops and executes content strategy across organic social, paid branded videos, and integrated editorial and blog campaigns; hosts and produces social video; directs freelance creators; and collaborates across PR, marketing solutions, brand, and social teams. The role also partners with the Head of Brand to ensure consistent messaging about the brands, products, and saving strategies. Ziff Davis Shopping helps shoppers discover and save through a portfolio of mobile and ecommerce brands, including RetailMeNot, Offers.com, Blackfriday.com, TechBargains, and VoucherCodes. Ziff Davis is a digital media and internet company with brands across technology, shopping, gaming and entertainment, health, cybersecurity, and marketing technology.

Requirements

At least 7 years of experience as a consumer-facing spokesperson and social content creator.
Demonstrated experience managing a team and leading content strategy.
Exceptional on-screen hosting capabilities and a strong portfolio or reel of social media and video content.
Ability to film and edit social content natively, and experience working with professional production teams on larger shoots.
Deep knowledge of current social media trends, viral products, and the retail space, including the shopping habits of millennials and parents.
Strong understanding of scriptwriting for social media and branded video content.
Collaborative interpersonal skills, ability to work cross-functionally, and ability to give feedback thoughtfully and receive it gracefully.
Ability to multitask, prioritize projects, and adapt in a dynamic, fast-paced environment.

Nice To Haves

A genuine enthusiasm for shopping, household deal-hunting, and consumer savings.

Responsibilities

Manage and mentor a team of in-house social and editorial content creators.
Work alongside the organic social team to build and execute content strategy for organic social channels, paid branded content videos, and integrated editorial and blog campaigns.
Serve as the primary brand spokesperson and face of RetailMeNot Group brands in broadcast and PR media interviews.
Host branded-content videos across social channels.
Film and edit high-quality social content, and collaborate with in-house video and production teams on larger shoots.
Help oversee and direct the external freelance content creator strategy and lineup, ensuring brand alignment and quality.
Partner with PR, marketing solutions, brand, and social teams to plan content that elevates consumer and media perceptions of the brands.
Partner with the Head of Brand to maintain consistency in messaging about brands, products, and saving strategies.