Senior Manager, Sales - Walmart

Coca-Cola•Rogers, AR
•$119,000 - $145,800

About The Position

The Senior Manager, Sales – Walmart drives growth across The Coca-Cola Company’s beverage portfolio by developing collaborative, data-driven strategies to strengthen category performance in stores and online. The role combines customer leadership, insight application, and cross-functional collaboration to deliver omnichannel success across Walmart’s retail ecosystem. The position works with Walmart merchants, Coca-Cola brand leaders, and bottling partners to shape how Coca-Cola brands connect with shoppers. The role manages the beverage portfolio across Walmart’s Future Consumption, Immediate Consumption, and e-commerce segments. It develops and executes shopper-centric omnichannel strategies and joint business plans, applies shopper insights and advanced analytics to identify growth opportunities, and coordinates cross-functional teams to improve category performance, customer satisfaction, profitability, and customer experience. It also supports innovation, digital marketing activation, supply chain optimization, and organizational change. The position is based in Rogers, United States, with 0%–25% travel required and no relocation provided. The Coca-Cola Company does not offer employment visa sponsorship for this position; applicants must already be authorized to work full-time in the United States without requiring sponsorship. The listed U.S. base pay range is $119,000–$145,800, with an annual incentive reference value of 15%.

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field.
  • At least 5 years of sales experience; 7 or more years preferred, ideally in consumer packaged goods or beverage industries.
  • Proven success developing and executing joint business plans with large national retailers.
  • Deep understanding of omnichannel strategies, including e-commerce, digital marketing, fulfillment, and the intersection of physical and digital retail.
  • Ability to apply shopper insights and consumer data to shape commercial decisions and influence customer alignment.
  • Strong analytical capabilities, including interpreting large data sets and making strategic recommendations for category growth.
  • Demonstrated ability to influence, negotiate, and execute customer programs across cross-functional teams.
  • Excellent communication and storytelling skills, including presenting complex information clearly to internal and customer executives.
  • Commercial acumen in pricing, promotion, trade investment, and mix optimization to achieve profitability targets.
  • Strong collaboration and relationship management skills in matrixed environments and systems.
  • High digital and AI fluency, with the ability to use analytics platforms and emerging technologies to improve planning and execution.
  • Must be currently authorized to work in the United States full-time and must not require The Coca-Cola Company’s sponsorship to continue working legally in the United States.

Nice To Haves

  • Experience in consumer packaged goods or beverage industries.
  • Experience with Walmart or similar customers.

Responsibilities

  • Manage Coca-Cola’s beverage portfolio across Walmart’s Future Consumption, Immediate Consumption, and e-commerce segments, ensuring alignment and execution of growth plans.
  • Develop and implement a shopper-centric omnichannel strategy covering assortment, pricing, content, and digital engagement.
  • Partner with Marketing, Supply Chain, Commercial, RGM, and Data & Analytics teams to deliver unified solutions that enhance category performance and customer satisfaction.
  • Execute joint business plans with Walmart buyers and Coca-Cola system stakeholders, aligning merchandising, promotion, delivery, and fulfillment priorities.
  • Grow existing brands and categories and accelerate penetration of new products, formats, and packaging offerings.
  • Translate shopper insights, e-commerce trends, and price-package planning into value propositions that expand category share and strengthen the Coca-Cola partnership.
  • Use advanced analytics and data storytelling to identify opportunities for conversion, efficiency, and profitability across omnichannel touchpoints.
  • Build trusted relationships with Walmart merchant teams and cross-functional partners to drive mutual business value and influence decisions.
  • Identify productivity and supply chain optimization opportunities that improve speed, sustainability, and customer experience.
  • Champion innovation, digital marketing activation, and development of capabilities that advance commercial strategy and system readiness.
  • Lead organizational change through clear vision, collaborative execution, and insight-based leadership.

Benefits

  • The posting states that a full range of medical, financial, and/or other benefits is offered, depending on the position.
  • Annual incentive reference value of 15%.
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