Senior Manager, Products Go-to-Market

NTT DATA Services•Plano, TX

About The Position

The Senior Manager, Products Go-to-Market leads go-to-market execution for NTT DATA’s Global Experience & Commerce (GE&C) product portfolio, translating product capabilities into market opportunities and qualified pipeline. Reporting to the GE&C GTM Leader, the role partners across Product, Sales, Industry, Solutioning and Pursuit teams to activate the market, manage product-related opportunity intake, maintain visibility and accuracy of the Products pipeline, and shape strategic opportunities. The role is the primary GTM connection between the GE&C Product organization and the market. It ensures product capabilities are positioned effectively, opportunities are identified and qualified, and market and client feedback informs ongoing GTM priorities. The position is based in Plano, Texas.

Requirements

At least 10 years of experience in go-to-market, sales, business development, product strategy, consulting or related roles within technology or professional services.
At least 10 years of demonstrated experience working across Product, Sales and Solution teams to develop and progress market opportunities.
At least 5 years of strong understanding of enterprise technology and digital solutions; experience in digital experience, commerce, customer experience, platforms, data/AI or related areas is preferred.
At least 10 years of experience managing or supporting opportunity intake, qualification, pipeline management and sales forecasting.
At least 5 years of demonstrated ability to translate technical or product capabilities into clear client value propositions and business outcomes.
At least 5 years of experience developing and executing GTM strategies, sales motions and enablement activities.
At least 5 years of strong commercial judgment, including assessing opportunity fit, prioritizing resources and identifying actions needed to progress opportunities.
At least 5 years of strong analytical and organizational skills, with disciplined attention to pipeline accuracy, follow-up and execution.
Excellent written, verbal and executive-level communication skills.
Ability to operate effectively across a matrixed global organization and influence stakeholders without direct authority.
Comfort working in an evolving environment and helping establish new processes, roles and ways of working.

Nice To Haves

Experience in digital experience, commerce, customer experience, platforms, data/AI or related areas.

Responsibilities

Lead GTM execution for the GE&C product portfolio in alignment with overall GE&C growth priorities.
Translate product capabilities into market-facing value propositions, use cases and sales motions.
Work with Product leadership to understand product capabilities, roadmap priorities, differentiators and target markets.
Partner with industry and sales teams to identify target accounts, buyers and opportunities for GE&C products.
Support development and refinement of product-related sales enablement materials, presentations, use cases, proof points and other GTM assets.
Drive awareness and adoption of GE&C products across relevant sales and industry teams.
Serve as the primary GTM point of contact for product-related opportunity intake and manage opportunities through the common GE&C intake and review process.
Work with Sales, Product and Solution teams to understand client needs, opportunity context, product fit and required support.
Help determine whether opportunities align with existing product offerings and established sales motions or require additional strategic shaping.
Ensure appropriate GE&C resources are engaged, and maintain ownership and follow-up from initial intake through transition into the appropriate pursuit process.
Own the ongoing accuracy and maintenance of product-related opportunities in the GE&C pipeline, including value, stage, status, product alignment, next actions and dependencies.
Work with opportunity owners to identify and resolve missing, stale or inconsistent pipeline information.
Provide regular Products pipeline updates, insights and reporting to GE&C leadership, and support pipeline and forecast reviews.
Identify pipeline trends, including product demand, market opportunities, pipeline gaps and areas requiring GTM action.
Engage early in qualified product opportunities to shape them and determine the appropriate GTM and pursuit approach.
Connect Sales with appropriate Product, Solutioning, Industry and other GE&C resources.
Help articulate client problems, business outcomes, relevant product capabilities and differentiated GE&C value propositions.
Support strategic opportunities through early-stage shaping and transition them into the appropriate pursuit and proposal support process.
Maintain continuity between initial opportunity, GTM strategy and downstream pursuit execution.
Capture market insights from client conversations, sellers, pursuits and pipeline activity to inform GTM and product priorities.
Identify recurring client requirements, capability gaps, competitive considerations and emerging market needs.
Partner with Product leadership to improve product positioning, market readiness and sales enablement based on market feedback.
Help incorporate new and evolving product capabilities into the broader GE&C GTM motion.