Senior Manager, Partner Product Enablement & Advocacy

ServiceNow•Mountain View, CA
•Hybrid

About The Position

This high-impact role sits at the intersection of product management, partner enablement, and customer advocacy in a strategically important, high-growth business unit. The Senior Manager is the outbound voice of AI Product Management to the EmployeeWorks from ServiceNow partner ecosystem, helping partners position, demonstrate, implement, and sell products while bringing partner feedback into product planning. The role advocates for partners internally, closes the loop on their feedback, supports partner executive engagements for the GVP of AI Product Management, and drafts executive communications on the GVP’s behalf. The position reports to the Chief of Staff to the GVP of AI Product Management within the APEX organization. It is based in the San Francisco Bay Area, preferably at the Mountain View, California office, and follows a hybrid work model.

Requirements

  • 6 to 9 years of experience spanning product management, partner enablement, solutions consulting, or similar functions.
  • Ability to thrive in a dynamic environment with sparse documentation and frequent change, creating structure, ramping quickly, asking effective questions, and keeping partners and leadership aligned.
  • Hands-on experience with enterprise software demos or technical enablement.
  • Product fluency in AI and enterprise SaaS, including the ability to demo, discuss roadmaps, and connect technical capabilities to partner and customer outcomes.
  • Working knowledge of enterprise deployment considerations such as SSO/OAuth/SAML, permissions and access controls, data governance, security reviews, and compliance.
  • Experience working with or within partner ecosystems such as GSIs, resellers, ISVs, or alliances, and understanding how partners build practices, sell, and deliver.
  • Strong verbal and written communication skills, including the ability to lead hands-on workshops, present to executives, and explain complex topics clearly without sacrificing technical accuracy.
  • Executive presence and experience supporting senior leaders in external engagements and drafting polished executive communications with editorial judgment, attention to detail, and discretion.
  • Cross-functional operating experience, strong prioritization, and ability to build consensus and deliver results without direct authority.
  • Analytical approach to adoption, including defining metrics, measuring success, and making data-informed recommendations.
  • Customer-advocate mindset, including representing external needs internally, giving candid feedback, and following through.
  • Sound judgment about when to act independently and when to escalate, and ability to navigate ambiguity.
  • Experience using AI tools to improve research, synthesis, content creation, or workflow automation.
  • Proficiency with PowerPoint, Excel, PowerBI, Dynamics, and leading productivity tools.
  • Based in the San Francisco Bay Area and able to work in a hybrid model.

Nice To Haves

  • Background in technical pre-sales, partner or channel programs, or product strategy.
  • Technical background in computer science or engineering.
  • Hands-on experience with enterprise AI platforms such as ServiceNow, EmployeeWorks, or similar.
  • Preferably based out of the EmployeeWorks from ServiceNow office in Mountain View, California.

Responsibilities

  • Translate product strategy, roadmaps, and release priorities into clear partner-ready messaging.
  • Serve as the day-to-day product point of contact for a defined group of strategic partners, including GSIs, resellers, and technology partners.
  • Develop and maintain partner-facing product narratives covering packaging, positioning, competitive differentiation, and use cases.
  • Prepare product leadership for partner engagements with briefings, talk tracks, and follow-through on commitments.
  • Define and test partner readiness for new capabilities and releases, including documentation, deployment guides, support escalation paths, and operational playbooks.
  • Lead partner early-access programs to gather feedback and validate capabilities before general availability.
  • Lead partner adoption efforts for releases and major capabilities, including announcements, release notes, and demo assets.
  • Design and deliver partner enablement programs, curriculum, demo kits, solution guides, battlecards, and reference architectures.
  • Deliver product demos and workshops to partner sales, pre-sales, and delivery teams, and equip partners to conduct demos independently.
  • Provide partner teams with talk tracks, discovery questions, ROI narratives, competitive objection handling, implementation checklists, and troubleshooting guides.
  • Create scalable enablement assets and cadences, including launch briefings, office hours, and release readouts.
  • Manage partner community engagement and create content that supports partner interest and success.
  • Align enablement with partner go-to-market motions in collaboration with Partner Sales, Customer Success, Solutions Consulting, and Professional Services.
  • Represent partner needs, friction points, and priorities in product planning, packaging, and go-to-market discussions.
  • Run structured partner feedback loops and synthesize findings into insights for roadmap and go-to-market priorities.
  • Convert partner and field deployment learnings into prioritized requirements with clear acceptance criteria for inbound product managers.
  • Manage strategic partner escalations, coordinate resolution, elevate issues when needed, and keep partners informed.
  • Close the feedback loop with partners and monitor partner satisfaction and experience across the partner lifecycle.
  • Support the GVP and product leadership in partner executive engagements, providing product and roadmap context and participating in working-level conversations as appropriate.
  • Prepare executive engagement briefings, stakeholder context, talk tracks, and clear asks, and drive follow-through on commitments.
  • Draft executive-level communications for the GVP, including presentations, decks, documents, emails, and partner updates.
  • Coordinate across Product, Engineering, GTM, Partnerships, and Customer Success to meet partner commitments and maintain momentum.
  • Align partner, customer, and field messaging with other outbound product managers and avoid duplicated or conflicting enablement.
  • Work with inbound product managers and designers to incorporate partner feedback into requirements and experience design and communicate product changes to partners.
  • Work with Professional Services and the partner assurance team to support partner delivery quality and readiness and resolve implementation issues.
  • Share best practices, improve engagement quality and consistency, and contribute to a high-performing team.
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