Senior Manager, Paid Search

dentsu•Charlotte, NY
•$80,000 - $105,000•Hybrid

About The Position

Dentsu is seeking a Senior Manager, Paid Search to facilitate daily operations through data extraction, budget management assistance, and account monitoring. The role supports execution of large-scale campaigns and serves as a primary point of contact for clients. The position manages global B2B paid search campaigns and collaborates across PPC and Client Services teams. The role is based in New York. Dentsu’s working model combines flexibility with in-person collaboration. Employees within commuting distance of a hub office are expected to work from the office three days per week, except Los Angeles employees, who are expected to work two days per week. Employees outside a commutable range may be designated remote, depending on the role and business needs. Employees may need to attend an office to meet company or client needs. The annual salary range is $80,000–$105,000. Placement within the range depends on factors including relevant experience, knowledge, and skills. Dentsu offers medical, vision, and dental insurance; life insurance; short- and long-term disability insurance; a 401(k); flexible paid time off; at least 15 paid holidays per year; paid sick and safe leave; and paid parental leave. Dentsu provides equal employment opportunities and reasonable accommodations for applicants and employees.

Requirements

  • At least 4 years of experience managing large-scale paid search campaigns.
  • Experience with paid search platforms such as SA360.
  • Experience developing and uploading bulk sheets for large-scale campaigns.
  • Hands-on experience using Google Ads Editor to create, edit, and upload SEM campaigns.
  • Well-versed knowledge of client goals, especially direct-response metrics such as conversions, revenue, and ROAS.
  • In-depth understanding of paid search campaign management and optimization practices.

Nice To Haves

  • Text Search experience.
  • Experience working on SEM campaigns for finance clients.

Responsibilities

  • Extract raw data to produce performance reports.
  • Monitor campaign performance and ensure campaigns follow agreed-upon best-practice guidelines.
  • Provide initial insights on campaign trends and present them.
  • Interpret performance reports to provide applicable insights.
  • Upload and manage keywords, ad creative, and ad extensions.
  • Manage global B2B paid search campaigns.
  • Build relationships and collaborate across PPC and Client Services teams.
  • Assist with and attend weekly calls and meetings.
  • Support execution of large-scale campaigns and serve as a primary point of contact for clients.
  • Assist with budget management and account monitoring.

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Short-term disability insurance
  • Long-term disability insurance
  • 401(k)
  • Flexible paid time off
  • At least 15 paid holidays per year
  • Paid sick and safe leave
  • Paid parental leave
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