Senior Manager, Paid Search
About The Position
Dentsu is seeking a Senior Manager, Paid Search to facilitate daily operations through data extraction, budget management assistance, and account monitoring. The role supports the execution of large-scale campaigns and serves as a primary point of contact for clients. The position manages global B2B paid search campaigns and collaborates across PPC and Client Services teams. The role is based in New York. Employees within commuting distance of a hub office are expected to work in the office three days per week, except Los Angeles employees, who are expected to work in the office two days per week. Employees outside commuting range may be designated remote depending on the role and business needs. All employees may need to attend an office to meet company or client needs.
Requirements
- At least 4 years of experience managing large-scale paid search campaigns.
- Experience with paid search platforms such as SA360.
- Experience developing bulk sheets and uploading large-scale campaigns.
- Hands-on experience using Google Ads Editor to create, edit, and upload SEM campaigns.
- Well-versed knowledge of client goals, especially direct-response metrics such as conversions, revenue, and ROAS.
- In-depth understanding of paid search campaign management and optimization practices.
Nice To Haves
- Text Search experience.
- Experience working on SEM campaigns for finance clients.
Responsibilities
- Extract raw data to produce performance reports.
- Monitor campaign performance and ensure campaigns follow agreed-upon best-practice guidelines.
- Provide initial insights on campaign trends and present them.
- Interpret performance reports to provide applicable insights.
- Upload and manage keywords, ad creative, and ad extensions.
- Manage global B2B paid search campaigns.
- Build relationships and collaborate across PPC and Client Services teams.
- Assist with and attend weekly calls and meetings.
- Assist with budget management and account monitoring.
- Support the execution of large-scale campaigns and act as a primary point of contact for clients.
Benefits
- Medical insurance
- Vision insurance
- Dental insurance
- Life insurance
- Short-term disability insurance
- Long-term disability insurance
- 401(k)
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
