Senior Manager, Paid Media

January Digital • New York, NY

11h • $90,500 - $110,000 • Hybrid

About The Position

January Digital is seeking a Senior Manager for their agency team. This role requires a strategic mindset and the ability to lead and manage a team to executional excellence for client(s). The position involves both management and execution across top-to-bottom funnel performance media, including paid search, paid social, programmatic display, and video. The Senior Manager will work closely with the internal JD team and client teams to understand their business, build trust, and maintain strong relationships. Curiosity, creativity, and a commitment to continuous learning through thought leadership are essential. The role also involves providing thought leadership both internally and externally.

Requirements

• 5+ years’ experience in managing paid media across digital channels – search (organic and paid), social, display, programmatic, and video.
• 1+ years experience managing direct reports.
• Proven ability to produce innovative media plans and go-to-market strategies for complex clients.
• Understanding and demonstrated experience of performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
• Analytically minded - you aren’t afraid to dig in to troubleshoot issues and you’re always thinking about ways to improve in order to drive retention of clients.
• Strong project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
• Excellent team player with strong collaboration skills.
• Has a positive attitude and can-do mentality to drive teams forward.
• Excited by digital marketing trends and inspired to enact best-in-class programs for clients.
• Consistently demonstrates behavior in line with January Digital’s core traits.
• U.S. citizenship or permanent residency is required for this position.

Nice To Haves

• Experience working with creative and development teams to produce and iterate digital assets preferred.

Responsibilities

• Focus on management of client's strategic objectives while leading multi-channel tactical activation.
• Develop a deep understanding of each client’s business and guide client reporting delivery while building towards a more advanced data-led strategy.
• Drive successful client outcomes and build trust through oversight of flawless multi-channel ad delivery and optimizations.
• Support strategic external relationship development across client organization and agency partnerships.
• Lead the development of complex multi-channel marketing plans which may include, but are not limited to paid search, paid social, programmatic display and video.
• Lead advancement of the client relationship through oversight of more complex deliverables including quarterly business reviews and strategic POVs.
• Lead a team of employees to success by providing thoughtful management, training in key areas, and fostering an environment for growth and development opportunities.
• Demonstrate subject matter expertise by identifying key industry changes & evolutions, and emerging technology innovations to provide informed thought leadership.
• Support agency development by contributing to new business needs and collaborating across teams for internal projects.
• Analyze complex data sets across systems to provide meaningful insight with the goal of actionable next steps.
• Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.

Benefits

• Competitive and equitable pay
• 401k matching
• Bi-annual bonus eligibility
• Flexible PTO
• Half-Day Fridays
• Philanthropic Efforts and Paid Time Off to Volunteer
• Fully covered medical, dental, and vision insurance
• Annual Wellness Stipend
• Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed