Senior Manager, Marketing

NorthStar Medical RadioisotopesBeloit, WI
Onsite

About The Position

The Senior Manager, Marketing is a strategic marketing leader responsible for building and executing an integrated marketing strategy that strengthens NorthStar’s brand, accelerates commercial growth, and positions the company for long-term leadership in the radiopharmaceutical market. This role owns NorthStar’s external narrative and brand experience across all channels, ensuring consistent, compelling, and differentiated messaging in a highly regulated and scientifically complex environment. The leader will partner closely with executive leadership, commercial team, quality, operations, and external stakeholders to translate business strategy into measurable marketing impact.

Requirements

  • Bachelor’s degree in Marketing or Business and minimum eight (8) years of Marketing experience; or equivalent combination of education and experience.
  • Strategic marketing leadership with strong brand and messaging expertise.
  • Digital and content marketing excellence, including website, social, and channel performance.
  • Commercial partnership experience supporting pipeline and revenue growth.
  • Budget ownership and analytics tied to measurable business outcomes.

Nice To Haves

  • In-depth understanding of FDA regulations promoting to promotional activities and in-depth understanding of Regulatory and Leal Review of marketing materials preferred.
  • Leadership experience is preferred.
  • You may play a key role in shaping the team that could eventually report to you.

Responsibilities

  • Develop and own a multi-year marketing strategy aligned with NorthStar’s growth objectives and corporate vision.
  • Translate corporate and commercial strategies into cohesive brand positioning, messaging frameworks, and execution roadmaps.
  • Serve as a strategic advisor to senior leadership on market positioning, communications, and growth opportunities.
  • Own and protect the NorthStar brand across all external channels and experiences.
  • Establish and enforce brand governance, ensuring consistency and regulatory compliance.
  • Lead executive-level messaging for key announcements, partnerships, and market-facing initiatives.
  • Lead strategy and continuous optimization of corporate and product digital platforms.
  • Build and execute a data-driven content strategy that supports customer engagement, pipeline growth, and thought leadership.
  • Own social media and digital channel strategy, with defined KPIs and performance accountability.
  • Align closely with Sales and Commercial teams to ensure marketing programs directly support pipeline development and revenue objectives.
  • Own NorthStar’s conference and external event strategy, ensuring strong ROI and brand impact.
  • Own marketing budget, forecasting, ROI measurement, and continuous performance improvement.
  • Establish marketing dashboards and executive reporting tied to business outcomes.
  • Build, lead, and scale a high-performing marketing communications team.
  • Manage external agencies and partners to deliver best-in-class creative and execution.

Benefits

  • Medical, dental, and vision insurance
  • Healthcare Flex Spending Account (FSA) and Dependent Care FSA
  • Company-paid short-term and long-term disability
  • Company-paid life insurance & AD&D coverage
  • Pet insurance
  • 401(k) match
  • Paid holidays and paid time off (PTO)
  • Paid parental leave
  • Bonus plan
  • Equity Incentive Program
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