Senior Manager, Marketing Communications - IVS (Hybrid)

Stryker • Portage, MI

9h • Hybrid

About The Position

Stryker is seeking a marketing leader to drive the strategy, development, and execution of integrated marketing communications that strengthen the brand and support business growth. The role leads cross-functional teams in developing impactful campaigns and content across multiple channels, and oversees people, budgets, and strategic initiatives to enhance customer engagement and deliver measurable results.

The Senior Manager guides the team in using competitive insights and value propositions to shape communication strategies, develops communications that strengthen customer relationships with products and portfolios, and leads plans that achieve marketing and business objectives. The role provides strategic communications to field sales, makes channel decisions based on return on investment, and tracks their impact. It also guides creative development, writing, presentations, publications, and events, ensuring content is on-brand and consistent with Stryker’s tone of voice. The position is hybrid, with 10% travel.

Requirements

• Bachelor’s degree required.
• 10+ years of work experience required.
• Excellent presentation and interpersonal communication skills.

Nice To Haves

• MBA preferred.
• 7+ years of medical device or marketing experience preferred.
• 4+ years of people management experience preferred.

Responsibilities

• Interpret competitive insights and coach the team on applying them to communication strategy.
• Coach the team to align communications with the value proposition.
• Write and coach the team in preparing business reviews, marketing strategies, proposals, and recommendations, and gain organizational alignment on these documents.
• Empower the team to develop marketing communications that understand, develop, and enhance relationships between customers and products or portfolios.
• Lead and coach the team in developing and executing strategies and plans to achieve marketing and business objectives.
• Provide clear, strategic, and prioritized communications to the field sales organization through written and verbal communications, presentations, and informal interactions.
• Encourage collaboration and creative approaches to enable sales.
• Lead, develop, and execute communication strategies that advance product and portfolio strategic plans; coach the team on initiating, developing, and executing communication channels and strategies.
• Leverage existing marketing channels, initiate new channels, make strategic channel decisions based on ROI, and track impact.
• Educate the team on writing projects for associates and management; consult on developing and editing large documents and documentation projects.
• Lead discussions about appropriate style and tone for press releases, marketing brochures, and newsletters.
• Coach the team on creative development and monitor industry trends to keep the brand current.
• Communicate effectively downward, upward, and outward, and use appropriate persuasion to gain agreement.
• Develop presentation objectives and organize topics, speaking points, materials, and flow.
• Empower and coach the team to maximize creative impact.
• Determine cost-effective design alternatives to maximize budget.
• Coach the team on designing and developing internal publications and events, ensuring messaging is on-brand and in Stryker’s tone of voice.
• Supervise the use of data collection, analysis, and reporting tools.
• Coach the team on new ways to execute events and share results.
• Monitor industry trends and events, including shows.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior