Senior Manager HSM Enterprise Programs

Hilton•McLean, VA

7d•$110,000 - $145,000•Hybrid

About The Position

The Senior Manager, HSM Enterprise Program shapes and elevates Hilton Supply Management’s voice across internal and external audiences. Reporting to the VP, Strategy & Business Performance, this role connects strategy and communications by turning business priorities, growth initiatives, executive messaging, brand positioning, and transformation efforts into compelling narratives that engage stakeholders and drive action. The role partners with executive leadership, functional teams, Marketing, and external agencies to develop and execute integrated communications and social media strategies that strengthen HSM’s reputation, support growth objectives, and elevate executive thought leadership. The position is based at Hilton’s corporate office in McLean, Virginia, with a hybrid schedule and travel up to 20%. The Senior Manager leads executive and organizational communications, social and digital strategy, agency relationships, communications governance, and performance measurement. The role also supports HSM’s long-term growth agenda and strategic storytelling across hospitality and target growth segments, including luxury, senior living, and cruise.

Requirements

At least seven years of experience in corporate, executive, or marketing communications, strategy, consulting, public relations, or a related field.
At least five years of experience developing executive-level communications, strategic messaging, presentations, and engagement plans.
Experience in writing, editing, storytelling, and presentation development for speaking engagements and articles.
Experience managing external agencies, vendors, and strategic partners.
Ability to travel up to 20%.
Ability to work a hybrid schedule in McLean, Virginia.

Nice To Haves

Experience in hospitality, procurement, supply chain, B2B services, consulting, or a related industry.
Experience supporting executive leadership teams and communications strategies for global organizations.
Experience building social media strategies for brands or executive leaders.
Experience managing projects in a large, matrixed environment.
Experience using data to measure communications effectiveness and inform future strategy.

Responsibilities

Lead the development and execution of HSM’s integrated communications strategy, aligning it with business priorities, growth objectives, and strategic initiatives.
Develop executive-level communications, including leadership presentations, keynote content, speeches, talking points, videos, leadership messages, articles, and strategic narratives.
Create communication plans for business transformations, strategic initiatives, organizational changes, and growth programs.
Translate complex business topics, industry trends, and operational initiatives into clear messaging tailored to multiple stakeholder groups.
Develop content strategies and messaging frameworks supporting HSM’s priorities, value proposition, and market differentiation.
Lead HSM’s social media and digital communications strategy, including annual plans, content themes, executive visibility strategies, and editorial calendars.
Manage executive digital presence, including LinkedIn strategy, content development, speaking-engagement amplification, and leadership storytelling.
Partner with external communications and creative agencies on campaigns, content, social media initiatives, and thought leadership programs.
Oversee communications governance, messaging consistency, brand alignment, and content standards across channels.
Measure communications effectiveness using KPIs and performance metrics, applying insights to improve engagement and influence.
Manage communications priorities, timelines, budgets, and agency relationships.
Advise HSM executive leadership on strategic messaging, engagement, organizational communications, executive positioning, thought leadership, and change management.
Collaborate with Strategy, Sales, Marketing, Supplier Programs, Category Management, Business Development, and Regional teams to align messaging with business objectives.
Align customer-facing communications, digital campaigns, and brand positioning with Marketing and Brand teams.
Support executive visibility at conferences, customer events, media opportunities, leadership forums, and speaking engagements.
Develop communication frameworks, stakeholder plans, and executive-ready materials to promote awareness and engagement.
Lead executive communications for business reviews, strategy sessions, town halls, leadership meetings, customer engagements, and industry events.
Own internal communications programs focused on organizational alignment, engagement, culture, and change management.
Manage HSM’s social media content governance, editorial calendar, agency-supported digital campaigns, and effectiveness reporting through dashboards and metrics.
Develop strategic storytelling initiatives that reinforce HSM’s value proposition and market leadership, including in luxury, senior living, and cruise segments.
Manage conference and event communications, including event briefings, speaking materials, executive preparation, and post-event communications.

Benefits

110 nights of discounted travel through the Go Hilton travel program, with room rates as low as $40 per night.
Employee stock purchase program with a 15% discount on Hilton shares.
Paid parental leave for eligible Team Members, including partners and adoptive parents.
Caregiving concierge services.
Crisis Concierge support.
Free counseling and support through the Employee Assistance Program for eligible Team Members.
Paid time off.
Health and welfare benefits, including health plans, dental coverage, and vision coverage.
Retirement plans.
Hilton Annual Incentive (Bonus) Plan eligibility, subject to plan terms and conditions.