The Senior Manager, BU Innovation sets innovation direction for assigned brands and categories and is accountable for the quality, balance, and business impact of the innovation pipeline. The role turns category strategy, customer needs, market trends, and business objectives into prioritized innovation platforms and investment recommendations, then leads the most strategically significant and complex initiatives from concept through in-market performance. It influences senior leaders and cross-functional teams, develops innovation team members, and delivers profit, volume, and share growth for the business and its customers. The position owns and shapes innovation strategy for the Foodservice Value Added Poultry category, aligned with corporate and business unit goals and long-range and annual plans. It defines strategic platforms and white-space opportunities; prioritizes the pipeline across near-, mid-, and long-term horizons; recommends investments; and evaluates innovation performance, ROI, and portfolio health. The Senior Manager leads major product, packaging, and go-to-market initiatives through concept development, feasibility, business proposal, approval, customer sell-in, and in-market performance tracking. The role works with senior leaders and corporate functions, develops executive-level innovation narratives and recommendations, drives customer co-innovation and partnerships, connects operator and distributor strategies to the pipeline, and leverages opportunities across retail and foodservice channels. It also directs innovation and consulting agencies and builds relationships with external suppliers and partners. The position leads, coaches, and develops Managers and Associate Managers, oversees their projects, and advises other Tyson innovators. It uses innovation project management, packaging, and specification systems to advance projects with cross-functional teams. A bachelor's degree is required and an MBA is preferred; at least six years of experience is required. The role requires deep knowledge of innovation success factors, innovation marketing, consumer insights, brand strategy, and P&L management, along with communication, project management, collaboration, and leadership capabilities. Relocation assistance is eligible. The work shift is first shift.
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Job Type
Full-time
Career Level
Senior