Senior Manager, B2B Social Media
About The Position
We're looking for a Senior Manager of B2B Social Media to own Bilt's presence on Twitter, LinkedIn, and other B2B-facing platforms — and to shape the public voice of our key leadership. This is a high-trust, high-visibility role for someone who is genuinely obsessed with what's happening in the world: the news cycle, emerging technology, AI, and the forces reshaping how people live and work. You're the kind of person who wakes up with opinions. You're always on these platforms. You see a headline and immediately know what angle we should take. You know what the fintech, real estate, and hospitality crowds are talking about. You think deeply about where AI and technology are taking the world, and you can translate that into content that makes Bilt feel like it's three steps ahead.
Requirements
- 5–7 years of experience in social media, content strategy, or thought leadership, ideally at a high-growth startup, fintech, or consumer brand where you were setting the agenda, not following one
- You are very online. Twitter and LinkedIn are tabs you never close. You understand the culture of each platform natively and know how to build an audience, not just broadcast to one
- A news obsessive - you read widely, across tech, finance, policy, and culture, and you have sharp instincts for reactive content: when to jump in, what angle to take, and when to stay quiet
- Deep fluency in AI and emerging technology
- A strong, versatile writer who can shift between brand voice and executive voice without losing what makes either one compelling
- Highly organized with the ability to juggle multiple content calendars, stakeholders, and competing deadlines without losing the thread
Responsibilities
- Own Bilt's B2B Social Presence
- Manage and grow Bilt's Twitter and LinkedIn channels with a focus on B2B audiences: property owners, operators, partners, and industry stakeholders
- Develop and execute a content strategy that positions Bilt as an innovative, forward-thinking force in the rewards, real estate, and fintech space
- Create and publish content across formats - written posts, threads, short-form video, graphics - that reflects Bilt's unique voice and POV
- React to and comment on relevant news, industry trends, and cultural moments in a way that reinforces Bilt's narrative
- Amplify product launches, announcements, and milestones to maximize reach and impact with B2B audiences
- Maintain a content calendar and publishing cadence across platforms, balancing planned content with timely, reactive moments
- Write and edit high-quality content across formats: short-form posts, long-form LinkedIn articles, video scripts, captions, and more
- Oversee or produce short-form video content for social, including coordinating shoots, directing on-screen talent, and managing post-production for social formats
- Maintain a consistent, compelling brand voice across all content that feels human, confident, and ahead of the curve
- Partner cross-functionally with marketing, product, comms, and design to ensure social content aligns with broader company moments and campaigns
- Manage social channels for select senior leaders, including drafting posts, responding to comments, and actively engaging in relevant conversations on their behalf
- Develop and maintain a thought leadership strategy that reflects our authentic voice while pushing Bilt's broader narrative forward
- Join internal meetings, events, and offsites to capture content - filming, identifying moments, and ensuring there's always a pipeline of material to work with
- Build and manage content calendars, coordinating closely with schedules and key business moments
- Identify commentary opportunities - product announcements, industry reports, news cycles - where executive voices can add timely perspective
Benefits
- Competitive salary with a meaningful stake in the company via equity and our performance bonus program.
- Variety of different subsidized medical plans (with dental and vision), including a free HDHP with a company-sponsored HSA contribution.
- One Medical Membership
- Wellhub (Gympass) Access
- Family planning programs
- 401k plan with a match
- Commuter FSAs
- UNLIMITED PTO
- Exclusive Employee only Bilt Points
- Team Events
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
