Senior Graphic Designer

Bolle Brands•Carlsbad, CA

About The Position

SPY+ is seeking a hands-on Senior Graphic Designer to create compelling brand experiences rooted in action sports and lifestyle culture. The role develops and executes high-quality design across digital, social, retail, print, and traditional media, bringing campaigns, product launches, and brand initiatives to life. Working closely with the Creative Director and marketing teams, the designer takes projects from concept through final production, combining strong design fundamentals and a distinct creative point of view while maintaining a consistent brand identity. The designer contributes to campaign concepts and visual storytelling, supports photography and video art direction, and partners with marketing, digital, e-commerce, sales, and product teams. The role also manages multiple projects, collaborates with external production partners, and applies consumer and marketing insights to creative work.

Requirements

6–8+ years of professional graphic design experience, preferably within a creative agency, consumer brand, or lifestyle company.
An exceptional portfolio demonstrating design craft, conceptual thinking, brand campaigns, and multi-channel creative execution.
Expert proficiency in Adobe Creative Cloud, particularly Photoshop, Illustrator, and InDesign.
Advanced understanding of typography, composition, color, layout, photography, and visual storytelling.
Experience developing creative concepts and executing projects from brief through final production.
Strong experience designing for digital marketing, social media, e-commerce, and print.
Knowledge of print production processes and digital asset specifications.
Ability to manage multiple projects, prioritize effectively, and meet deadlines.
Excellent communication, presentation, and collaboration skills.
Ability to work independently, take ownership of projects, and incorporate creative feedback.
Strong attention to detail and commitment to producing exceptional work.
Bachelor's degree in Graphic Design, Visual Communication, or a related field, or equivalent professional experience.

Nice To Haves

Genuine interest in action sports and the cultures surrounding moto, surf, snow, off-road, and lifestyle.
Experience working with action sports, outdoor, lifestyle, fashion, or consumer product brands.
Experience supporting photography and video art direction.
Proficiency in Figma, After Effects, Premiere Pro, or other motion and digital design tools.
Familiarity with AI-assisted creative tools and emerging design technologies.
Experience working with external production partners and vendors.
Understanding of digital advertising, creative testing, and marketing performance.

Responsibilities

Conceptualize, design, and produce creative for digital advertising, email, websites, social media, retail, catalogs, print, and other marketing channels.
Translate creative briefs and marketing objectives into visual solutions aligned with brand strategy.
Develop original concepts, layouts, typography, and visual treatments for campaigns and product launches.
Manage creative projects from concept through design, revisions, production, and final delivery.
Maintain high standards for design craft, typography, composition, image manipulation, and visual storytelling.
Ensure creative work meets brand standards, technical specifications, and production requirements.
Develop and maintain design templates, visual systems, organized working files, production assets, and digital asset libraries.
Collaborate with the Creative Director on campaign concepts, creative direction, and visual storytelling.
Develop mood boards, visual references, and presentations to communicate design concepts.
Support art direction for photography, video, and content production, including concept development, asset selection, and post-production.
Help evolve the brand's visual identity while maintaining consistency across consumer touchpoints.
Partner with brand marketing, digital, e-commerce, sales, and product teams to support business objectives.
Balance multiple projects, creative quality, deadlines, and business priorities.
Present design concepts and creative solutions to internal stakeholders.
Collaborate with external photographers, videographers, printers, agencies, and other production partners.
Provide constructive creative feedback and support the development of other designers.
Apply insights about creative performance to future work in collaboration with marketing teams.
Stay current with design, advertising, action sports, lifestyle culture, and emerging creative trends.
Explore creative tools, technologies, and workflows that improve design quality and efficiency.