Senior Event Marketing Manager

Lucky Strike Entertainment

1d • Hybrid

About The Position

The Senior Event Marketing Manager will play a critical role in executing grand openings, rebrand launches, and national marketing events, while also acting as the primary liaison between the Event Sales and Marketing teams. This role owns the event process end to end, from planning through execution and post-event reporting, while also supporting outbound sales efforts through the development of marketing materials, trade show coordination, and alignment on sales initiatives. The ideal candidate is both strategic and execution-focused, with the ability to manage multiple stakeholders, timelines, and priorities.

Requirements

• 5-7 years of experience in event coordination and marketing or partnership marketing.
• Experience working cross-functionally with sales teams and supporting revenue-driving initiatives.
• Strong organizational and time management skills with exceptional attention to detail.
• Strong vendor management skills
• Ability to manage multiple events and priorities in a fast-paced environment.
• Excellent communication and interpersonal skills.
• Willingness to travel as needed to event locations.
• Proficiency in Microsoft Office and/or Google Workspace; experience with project management tools (e.g., Monday) a plus.
• Passion for creating memorable guest experiences and representing an iconic entertainment brand.

Responsibilities

• Lead the planning and execution of grand openings, rebrand launches, and key marketing events across markets
• Develop and manage event timelines, run-of-show documents, and execution plans
• Lead event planning meetings with marketing, operations, and center teams
• Own post-event recaps, performance insights, and reporting to internal stakeholders
• Serve as the primary liaison between Event Sales and Marketing teams
• Partner with Event Sales to support outbound initiatives with marketing materials, messaging, and assets
• Coordinate the development of sales collateral, presentations, and event-specific materials
• Ensure alignment between marketing campaigns and sales priorities to drive event bookings
• Support Event Sales presence at trade shows with branded materials, booth setup, and messaging alignment
• Identify opportunities to maximize lead generation and brand presence at industry events
• Partner closely with marketing, operations, PR, and events teams to ensure consistent brand execution
• Act as the central point of contact for event-related marketing requests from internal teams
• Coordinate with the Events department on marketing needs, timelines, and asset delivery
• Own vendor sourcing, communication, and execution (photographers, talent, media activations, etc.)
• Oversee shipment, inventory, and distribution of branded materials and event assets
• Manage on-site execution as needed, ensuring brand standards and guest experience excellence
• Manage inbound marketing requests related to events, sales support, and in-center activations
• Partner with PR and partnerships teams to integrate media, influencers, and brand partners into events
• Support execution of partnership campaigns, ensuring deliverables are met across events and activations
• Coordinate media visits, press moments, and on-site coverage tied to events and openings
• Act as a key point of contact for partners, ensuring seamless execution and brand alignment
• Track event budgets, invoices, and overall spend
• Manage timelines and deliverables across multiple concurrent projects
• Support partnership execution and task management across campaign

Benefits

• Medical, Dental, Vision plans to select from based on your needs
• Wellness resources to help you along your wellness journey
• 401(k) Retirement Plans
• Employee Stock Purchase Program
• Employee Assistance Program (EAP)
• Vacation and Holidays
• Perks! Bowling, Boomer’s, and Waterpark discounts, Retail discounts, Event discounts and more!

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 1-10 employees