Sr. Director, Product - Growth & Monetization

Quizlet•Saint Louis, MO

1d•Hybrid

About The Position

Quizlet is hiring a Senior Director of Product to own the vision, strategy, and business outcomes for growing its learner base and turning engagement into durable revenue. The role shapes company-level product strategy and investment decisions across acquisition, engagement, advertising, subscriptions, and payments, balancing near-term revenue with long-term learner and business value. The leader will develop a team of product managers and product leaders, shape the organization, and partner with Engineering, Design, Data Science, Marketing, Finance, and Ads Revenue Operations. The role sets a unified growth and monetization strategy; leads the free learner experience, activation, engagement, growth loops, and international expansion; improves advertising while protecting study quality and retention; and guides the subscription lifecycle from pricing and packaging through renewal and win-back. The position also leads a dedicated payments roadmap, including checkout, payment methods, authorization, recurring billing, and failed-payment recovery. The Senior Director makes portfolio tradeoffs explicit using shared measures of durable growth and domain-specific metrics, while accounting for cannibalization, cohort effects, learner trust, and engagement. They establish organizational ownership and standards, hire and develop product leaders, plan future capabilities, and drive alignment and execution with senior leaders and cross-functional teams. This is a hybrid position based in Quizlet’s San Francisco office. Employees are asked to work in the office at least two days a week, Wednesday and Thursday.

Requirements

10+ years of product management experience, including substantial experience leading teams and developing senior product managers or working in a scaled consumer business.
A record of shaping company-level product strategy and delivering measurable growth and revenue outcomes across a portfolio.
Ability to set direction, allocate resources, and make decisions with significant financial consequences.
Deep experience in consumer subscriptions or freemium monetization, including pricing, packaging, conversion, and retention, plus meaningful experience in product-led growth or ad-supported experiences.
Understanding of how subscription, freemium, product-led growth, and advertising business models affect one another.
Strong judgment about learner engagement and growth quality, including the ability to evaluate cohorts, markets, and acquisition or engagement loops for lasting customer value and sustainable revenue.
Technical and commercial fluency in payments sufficient to lead a specialist product manager, evaluate payment-funnel opportunities, and guide platform and partner decisions with Engineering and Finance.
Excellent analytical and experimental judgment, with comfort in cohort analysis, lifetime value, funnel economics, and A/B testing.
Ability to identify misleading results caused by cannibalization, seasonality, or measurement gaps.
A record of building effective organizations through hiring and developing talent, designing team responsibilities, coaching autonomous leaders, and planning for future management and capability needs.
Ability to influence executives and cross-functional partners, resolve difficult priority conflicts, communicate decisions clearly, and take responsibility for outcomes across the full portfolio.

Nice To Haves

Experience growing both advertising and subscription revenue within the same consumer product.
Experience scaling products internationally, including localization, market-specific pricing, and local payment methods.
Experience in education or another consumer business with strong seasonal patterns, or applying behavioral insights to improve activation and retention.

Responsibilities

Set a unified growth and monetization strategy and define a multi-year vision and roadmap across the portfolio.
Prioritize markets, audiences, and investments using cohort retention, lifetime value, and revenue economics, with accountability for company-level results.
Lead the free experience, activation, engagement, and growth loops that retain current learners and attract new ones.
Guide internationalization and market expansion based on learner needs and sustainable monetization potential.
Partner with Ads Revenue Operations and Engineering to improve advertising revenue while balancing ad yield and load with study quality, performance, and learner retention.
Guide the subscription lifecycle, including pricing, packaging, paywalls, trials, conversion, renewal, cancellation, and win-back experiences.
Partner with core product teams on premium value and feature access to grow subscription revenue and paid retention.
Lead a dedicated payments roadmap covering checkout, payment methods, authorization, recurring billing, and failed-payment recovery.
Guide decisions about payment orchestrators, gateways, token vaults, and partners to improve payment success and net revenue.
Establish shared measures of durable growth alongside domain metrics for ads, subscriptions, and incremental revenue from payment improvements.
Evaluate cannibalization and longer-term cohort effects, with guardrails for learner trust and engagement.
Hire, coach, and develop product managers and product leads; clarify team ownership; and anticipate capability needs 12–18 months ahead.
Set standards for strategic planning, experimentation, and performance, while developing leadership depth and succession plans.
Partner with senior leaders on resources and company priorities, and resolve difficult priority conflicts.
Coach teams to own roadmaps, use rigorous experiments to resolve uncertainty, and distinguish incremental business impact from short-term metric gains.