Senior Director of Growth Marketing

LoadUp TechnologiesAlpharetta, GA

About The Position

LoadUp is a modern junk removal and home services company leveraging proprietary technology to connect consumers with a nationwide network of independently contracted service providers. They are a results-only organization revolutionizing the home services industry through a tech-enabled marketplace, recognized among Inc.’s list of the 5000 Fastest-Growing companies and a certified Great Place to Work® for six years in a row (2019 - 2025). As the Senior Director of Growth Marketing, this role is for a hands-on architect of demand, not a "polished" strategist. It requires a results-driven expert who has been in the trenches and knows how to scale a high-velocity sales engine. You will own the digital marketing ecosystem, managing creative and paid media to drive measurable, high-volume growth.

Requirements

  • Deep Expertise: 95%+ of your career has been spent in the digital marketing trenches with a heavy focus on DTC (Direct-to-Consumer).
  • Proven Tenure: A history of "staying the course," with a minimum of 3 years spent in a single high-impact role.
  • Vertical Knowledge: Experience in Home Services or a similar high-velocity, tech-enabled marketplace.
  • The "Know-How": You have "been there, done that" and don't need a playbook handed to you—you write the playbook.

Responsibilities

  • Drive Demand: Own the end-to-end performance marketing strategy with clear, aggressive targets for lead gen and customer acquisition.
  • Master Paid Media: Directly oversee and optimize a high-spend paid ads budget across multiple digital channels.
  • Manage Creative: Lead the creative process with a focus on conversion-led design rather than just "brand aesthetics."
  • Optimize the Platform: Leverage your deep understanding of marketplace platforms and DTC growth loops to scale our home services footprint.
  • Execute with Velocity: Thrive in a high-speed sales environment, moving from data insight to execution in real-time.

Benefits

  • Competitive Compensation – Rewards for results, not activity.
  • Full Benefits Suite – Comprehensive Medical, Dental, Vision, and 401(k) with 5% match.
  • Action-Oriented Culture – No red tape; if it works and drives profit, we do it.

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What This Job Offers

Job Type

Full-time

Career Level

Senior

Education Level

No Education Listed

Number of Employees

11-50 employees

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