Senior Director, Integrated Investment

dentsu•Chicago, IL

About The Position

Lead the development and execution of integrated media investment strategies for key clients, ensuring media channels work together to drive business performance, efficiency, and growth. The role calls for a strategic media investment leader with deep expertise across Search, Social, Programmatic, Video, Retail Media, and emerging channels. As a senior client advisor, the Senior Director translates business objectives, marketplace intelligence, and performance insights into integrated investment strategies that deliver measurable results. Success requires cross-channel expertise, client leadership, collaborative partnership, and the ability to guide teams toward connected, performance-driven solutions. The position serves as a senior point of contact for investment strategy across assigned client accounts, presents recommendations and performance insights to client stakeholders, and supports client retention and account growth. It also leads and mentors team members and fosters collaboration and integrated thinking across Planning, Strategy, Analytics, Operations, and Channel teams.

Requirements

At least 8 years of experience in media investment, media planning, or performance marketing.
At least 3 years of team leadership or people management experience.
Strong expertise across digital media channels, including Search, Social, Programmatic, Video, and Retail Media.
Experience developing cross-channel investment strategies that drive measurable business outcomes.
Proven ability to build and maintain client relationships and influence stakeholder decision-making.
Strong analytical skills and experience using data and insights to inform media recommendations.
Excellent communication, presentation, and collaboration skills.
Passion for media innovation, emerging technologies, and evolving consumer behavior.

Responsibilities

Develop and steward integrated media investment strategies across Search, Social, Programmatic, Video, Retail Media, and emerging channels.
Provide strategic guidance on media allocation, investment prioritization, and performance optimization.
Use audience insights, performance data, marketplace trends, and competitive intelligence to shape investment recommendations.
Identify opportunities to test new platforms, capabilities, and investment approaches that drive client growth.
Ensure media strategies align with client business goals and performance objectives.
Partner with planning, strategy, analytics, and channel teams to deliver integrated media solutions.
Contribute strategic thought leadership and recommendations for client planning cycles and key initiatives.
Serve as a senior point of contact for media investment strategy across assigned client accounts.
Present strategic recommendations, investment approaches, and performance insights to client stakeholders.
Translate media performance and marketplace dynamics into actionable business recommendations.
Support client retention and account growth through proactive strategic planning and opportunity identification.
Monitor industry trends, competitive activity, and media innovation to inform client strategies.
Lead and mentor investment team members, providing guidance, coaching, and career-development support.
Foster collaboration across Planning, Strategy, Analytics, Operations, and Channel teams.
Encourage integrated thinking and knowledge sharing across media disciplines.
Promote accountability, innovation, and continuous improvement.
Support the development and implementation of best practices, processes, and investment frameworks.