Senior Director, Enterprise Brand Marketing

VeriskJersey City, NJ
$150,000 - $200,000

About The Position

We are seeking an experienced and strategic Senior Director, Enterprise Brand Marketing to lead Verisk's enterprise brand marketing capability. This leader will be responsible for shaping enterprise marketing strategy, identifying and prioritizing enterprise initiatives that strengthen the Verisk brand, elevating market awareness, deepening client engagement, and supporting long-term commercial growth. The role requires a unique combination of strategic brand and marketing expertise, enterprise thinking, commercial acumen, and operational leadership. The successful candidate has a proven track record developing brand strategies, leading integrated, multi-channel B2B marketing campaigns, leading high-profile enterprise events, influencing executive stakeholders, building cross-functional alignment, and translating business priorities into marketing strategies that deliver measurable outcomes. Working across a highly matrixed organization, the Senior Director serves as Marketing's enterprise integrator bringing together Integrated Marketing, Product Marketing, Digital Marketing, Corporate Communications, Customer Engagement, Market Intelligence, Sales, Creative Services, and executive leadership to deliver enterprise initiatives that no single business or marketing team could accomplish independently. The leader will act as a trusted advisor to senior leadership, helping to shape enterprise brand strategy, guide marketing investment decisions, and ensure enterprise initiatives support Verisk’s business objectives.

Requirements

  • Experienced and strategic
  • Strategic brand and marketing expertise
  • Enterprise thinking
  • Commercial acumen
  • Operational leadership
  • Proven track record developing brand strategies
  • Proven track record leading integrated, multi-channel B2B marketing campaigns
  • Proven track record leading high-profile enterprise events
  • Proven track record influencing executive stakeholders
  • Proven track record building cross-functional alignment
  • Proven track record translating business priorities into marketing strategies that deliver measurable outcomes

Responsibilities

  • Shaping enterprise marketing strategy
  • Identifying and prioritizing enterprise initiatives that strengthen the Verisk brand
  • Elevating market awareness
  • Deepening client engagement
  • Supporting long-term commercial growth
  • Developing brand strategies
  • Leading integrated, multi-channel B2B marketing campaigns
  • Leading high-profile enterprise events
  • Influencing executive stakeholders
  • Building cross-functional alignment
  • Translating business priorities into marketing strategies that deliver measurable outcomes
  • Acting as Marketing's enterprise integrator
  • Bringing together various marketing and business functions to deliver enterprise initiatives
  • Acting as a trusted advisor to senior leadership
  • Helping to shape enterprise brand strategy
  • Guiding marketing investment decisions
  • Ensuring enterprise initiatives support Verisk’s business objectives

Benefits

  • Health Insurance
  • Retirement Plan
  • Disability benefits
  • Paid Time Off program
  • Competitive total rewards package
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