Senior Director Category Analytics & Insights

Advantage Solutions•Boise, ID
•$134,000 - $174,200

About The Position

The Senior Director of Category Analytics & Insights is a strategic leader responsible for leading the Category Analytics & Insights and Shopper Insights teams across multiple clients, customers, and/or verticals and regions. The role collaborates with internal and external stakeholders to guide strategic decision-making, implement effective ways of working, maximize return on investment, and turn insights into action. The Senior Director leads category professionals, improves the quality and impact of deliverables, and drives transformational initiatives and innovative solutions to complex business challenges affecting category performance. Success in the role includes serving as a thought leader and category consultant to customers and clients, coaching teams to provide strong category stewardship, challenging existing practices, streamlining operations, presenting and selling insights effectively, and delivering key performance indicators. The position is ultimately accountable for increasing the strategic impact of Category Analytics & Insights and inspiring, transforming, and developing people. The company is a North American sales and marketing agency providing outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers, and producers of food products and consumer packaged goods. Its services cover a range of trade channels, and it connects manufacturers with retailers to help bring products to consumers.

Requirements

  • Bachelor’s degree.
  • At least 8 years of experience in a relevant field.
  • Thrive on developing and motivating people and take responsibility for setting a positive tone.
  • Demonstrated success managing and directing change, with the ability to influence future direction.
  • Ability to build strong relationships and influence client and customer strategy.
  • Ability to identify opportunities and risks and develop offensive and defensive plans.
  • Strong analytical, interpretive, and problem-solving skills, including turning data into actionable insights.

Nice To Haves

  • Experience in Category Management, Shopper Insights, Business Intelligence, Strategy, CPG, FMCG, Retail, or Consulting.

Responsibilities

  • Build trust and rapport with internal and external partners to achieve business objectives, taking into account customer goals, strategies, and capabilities.
  • Manage the team using a Leader as Coach approach, supporting performance and potential while proactively building a future talent pipeline.
  • Serve as a category consultant to customers and clients, offering unbiased recommendations to grow categories and increase client market share.
  • Coach and guide associates in developing and implementing category growth strategies that meet business objectives and deliver results.
  • Promote enterprise services to address opportunities with current clients, and prospect for and sell new business to new clients.
  • Encourage innovation and continuous improvement within the category leadership team, including adoption of new ideas.
  • Hire, retain, train, coach, guide, direct, and develop direct reports using company processes, tools, and resources.
  • Delegate work to indirect reports as appropriate and provide them with guidance, direction, and mentoring.
  • Lead transformational initiatives, improve deliverable quality and operational effectiveness, and deliver KPIs.
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