Senior Data Strategist
Translation
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Posted:
August 23, 2023
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Hybrid
About the position
We are seeking a Senior Data Strategist to join our well-established independent agency and thriving music business. As a Senior Data Strategist, you will be responsible for translating data into actionable insights for various departments across the agency. Your role will involve presenting insights internally, building deep audience understanding, and guiding campaign measurement conversations. The ideal candidate will have experience with social data tools, strong quantitative and research skills, and excellent communication abilities. Additionally, familiarity with the Latinx/Hispanic-American audience and data visualization experience are desirable qualifications.
Responsibilities
Requirements
- Translate data into actionable insights for departments across the agency
- Present insights internally to other departments to build out deep audience understanding and bring the audience data to life
- Build a research approach to answer client and internal data requests
- Guide campaign measurement conversations and track the right metrics
- Experience/familiarity with social data tools
- Solid quantitative and research skills
- Proven data interpretation capabilities
- Excellent verbal and written communication skills
- Curious mind and passion for understanding what drives consumers & culture
- Data visualization experience (nice but not necessary)
- Latin-informed with concrete experience targeting/understanding the Latinx/Hispanic-American audience
- Proficient in social intelligence and/or media performance data
- 4.5 years of experience translating data into actionable insights
- Understanding of the marketing/advertising landscape and data's potential within
- Exposure and/or experience with advanced analytics concepts
- Ability to think creatively about data collection, manipulation, and application
- Track record collaborating with strategy, media, and/or creative teams
- Deep experience in social media analytics and insights
- Hands-on experience with quantitative and qualitative research methodologies
- Developing measurement plans and campaign learning agendas
- Innate curiosity in sociology, media behaviors, and audience insights
- Experience presenting findings to clients
Benefits
- Competitive salary range of $85,000 - $100,000
- Bonus opportunities
- Stock options
- 401(k) match
- Opportunity for growth and advancement within the company
- Collaboration with strategy, media, and creative teams
- Deep experience in social media analytics and insights
- Hands-on experience with quantitative and qualitative research methodologies
- Developing measurement plans and campaign learning agendas
- Innate curiosity in sociology, media behaviors, and audience insights
- Experience presenting findings to clients
- Opportunity to work with well-known brands such as Diageo, Ally, and ESPN
- Rapidly growing company with over 1.5 million artists on its platform
- Backed by reputable investors including Andreessen Horowitz, Apple, Alphabet (aka Google), and Disney
- Opportunity for artists to land sync deals with major brands
- Additional income and increased exposure for artists through sync deals
- Location-based strategy for salary range (NY/CA)