Senior Content and Community Manager

Education First • Boston, MA

11d • Hybrid

About The Position

EF High School Exchange Year is hiring a Senior Manager, Content & Community to turn exchange experiences and relationships into compelling content, an active community, and sustained organic growth. Based in Boston, this role owns the organization’s content, social media, creator networks, and ambassador community, connecting them into a cohesive program that finds stories, develops ideas, produces content, activates contributors, and reaches relevant audiences. The role helps shape strategic direction with marketing and creative colleagues and takes ownership of delivering that strategy.

The position leads content strategy and production, social media and organic growth, ambassador and creator community programs, creative collaboration, and performance measurement. The manager will personally create and publish content as well as coordinate work with designers, colleagues, students, alumni, ambassadors, and creators. They will establish practical measures of effectiveness and use performance data and community feedback to refine the work.

The first three months are focused on understanding audiences, channels, the ambassador program, and team capabilities; setting priorities; and establishing an editorial and production rhythm. Within six months, the organization expects a consistent flow of distinctive content, an active contributor network, and better insight into engagement and organic discovery. Over time, content, social, and community should make a measurable contribution to brand relevance and demand.

All applicants must submit a portfolio to be considered. The role is based in Boston and offers the flexibility to work from home one day a week. Compensation is $85,000–$100,000 per year, based on experience.

Requirements

• Experience owning content, social, or community programs from strategy through execution, with examples of work personally helped create.
• Strong editorial judgment and the ability to identify compelling stories, develop interesting angles, and adapt them to audiences and channels.
• Excellent writing and editing skills.
• Practical experience producing social content or short-form video.
• Evidence of building something from an initial idea, establishing a working process, and improving it over time.
• Experience activating communities, ambassadors, or creators as contributors and collaborators.
• Understanding of organic distribution and how content supports broader marketing goals.
• Comfort using performance data to make creative and commercial decisions.
• Ability to prioritize independently, manage several initiatives, and follow through reliably.
• Collaborative approach and confidence giving constructive creative feedback.
• Sound judgment when working with young people and personal stories, including attention to consent, privacy, and appropriate participation.
• Portfolio submission is required for consideration.

Responsibilities

• Build an editorial strategy connecting audience interests with EF High School Exchange Year’s brand and growth priorities.
• Develop stories, recurring formats, and campaigns for prospective exchange students, parents, and the wider exchange community.
• Write, create, edit, and publish content, coordinating contributions from designers, colleagues, ambassadors, and creators.
• Translate ideas into clear briefs and realistic production plans.
• Partner on website and editorial content that supports organic discovery and helps audiences explore the exchange experience.
• Own social strategy, channel priorities, editorial planning, and content performance.
• Develop a recognizable brand voice and creative approach for social channels.
• Make informed decisions about formats, trends, platforms, and distribution opportunities.
• Create a repeatable process for testing ideas and using audience response to improve content.
• Connect social activity to audience engagement, discovery, and demand.
• Lead the ambassador program as part of the content, community, and marketing strategy.
• Build relationships with students and alumni and develop content missions, community programming, and participation opportunities.
• Identify and nurture promising contributors and creators.
• Partner with international-market colleagues to maintain continuity as participants become return-home ambassadors.
• Set expectations for participation, content quality, and responsible storytelling.
• Independently develop and deliver initiatives based on broad marketing direction.
• Brief and guide team members on publishing, content collection, ambassador administration, and program logistics.
• Work with designers to produce creative across channels.
• Partner with the digital/PPC lead to share insights and adapt strong organic content for paid campaigns.
• Coordinate with Marketing Operations on priorities, resources, timelines, and market requests.
• Establish practical measures of content effectiveness, community participation, and organic growth.
• Assess audience quality, engagement, traffic, and contribution to demand, not just posting volume and follower counts.
• Combine performance data with community feedback to recommend what to continue, change, or stop.

Benefits

• Monthly trainings and workshops supporting professional growth.
• Four weeks of paid vacation in the first year, ten paid holidays, and two floating holidays.
• Business travel opportunities.
• 25% company match on 401(k) contributions.
• Medical, dental, and vision coverage.
• Life and disability insurance, accident and hospital insurance, legal insurance, and pet insurance options.
• Dependent care, healthcare, and commuter Flexible Spending Accounts.
• Fertility care and family-building support.
• Wellness benefits, including yearly fitness reimbursement.
• Social and learning events, including access to employee-run resource groups.
• Employee Assistance Program.
• Tenure-based sabbatical eligibility.
• EF product discounts on travel, international language schools, the Au Pair program, and more.
• Discounts at local venues and businesses.
• Office-based work with the flexibility to work from home one day a week.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed