Senior Branded Content Editor

The job overview for this position is that the Senior Branded Content Editor at Highsnobiety plays a key role in shaping the brand's tone of voice within all branded editorial content. They are responsible for drafting engaging and on-brand content for B2B campaigns, ensuring that the content is in line with the client's vision and creative brief. The Senior Branded Content Editor also manages the publication of branded content campaigns across various channels and teams, while staying up to date with industry trends and developing a robust content strategy. They collaborate with specialty teams and contribute unique sponsored edit ideas, aiming to connect partner-brands with a young, style-conscious audience.

• Prepare in-depth, engaging, informative, and emotive copy for branded content to support the Brand Partnerships Team
• Research and write branded editorials for Highsnobiety and clients
• Conduct interviews with talent and brand representatives and subsequently edit and write up
• Understand Federal Trade Commission (FTC) compliance and American Society of Magazine Editors (ASME) guidelines
• Stay abreast of pop cultural, platform, and advertising industry trends
• Develop and maintain a robust content strategy in line with Highsnobiety Editorial
• Manage the accurate and timely publication of branded content campaigns across various channels, teams, and timezones
• Ensure work is delivered to brief and by deadline through project management tools (Asana/Slack)
• Partner with specialty teams including strategy, events, production, creative, etc.
• Contribute unique sponsored edit ideas that would naturally fit on Highsnobiety properties
• Identify opportunities and challenges and spearhead finding solutions to develop the department, improve campaigns, and grow Highsnobiety
• Work closely with associate editors, editing their work and helping their growth
• Set Branded Content Editorial team goals, procurement and contractual requirements, and delegate assignments
• Review work of the teams and provide constructive feedback
• Direct editorial and social content roll-outs and assist with media plans
• Present editorial ideas and directions to clients
• Assist in the monthly assessment of the NA team and partner with the EU team for best practices and applying key learnings
• Maintain encyclopedic knowledge of street culture, contemporary & runway fashion, and sneakers.

• Thorough understanding of the client, creative brief, and vision of the campaign
• Ability to shape Highsnobiety's tone of voice within branded editorial content
• Conceptualize content in a forward-thinking manner
• Ability to create authentic, tailored, and strategic content for successful campaigns and long-lasting partner relationships
• Prepare in-depth, engaging, informative, and emotive copy for branded content
• Conduct interviews with talent and brand representatives and write up the content
• Familiarity with Federal Trade Commission (FTC) compliance and American Society of Magazine Editors (ASME) guidelines
• Stay updated on pop cultural, platform, and advertising industry trends
• Develop and maintain a robust content strategy in line with Highsnobiety Editorial
• Manage the publication of branded content campaigns across various channels, teams, and timezones
• Deliver work to brief and by deadline using project management tools
• Collaborate with specialty teams including strategy, events, production, and creative
• Contribute unique sponsored edit ideas that fit naturally on Highsnobiety's properties
• Identify opportunities and challenges and find solutions to improve campaigns and grow Highsnobiety
• Provide feedback and edit the work of associate editors
• Set goals, procurement, and contractual requirements for the Branded Content Editorial team
• Direct editorial and social content roll-outs and assist with media plans
• Comfortable presenting editorial ideas and directions to clients
• Assist with monthly assessment of the team and collaborate with the EU team for best practices
• Maintain knowledge of street culture, contemporary & runway fashion, and sneakers.

• Hybrid work model
• Motivating and creative work atmosphere
• High degree of responsibility, creativity, originality, independence, and creative leeway
• Opportunity to proactively shape a company and help build a global brand
• Ability to gain deep experience at the cutting edge of cultural brand solutions
• Equal opportunity employer
• Expected annual base salary range of $75,000 to $85,000
• Eligibility for variable pay bonus structure