Senior Associate Product Marketer

AAA Mountain West Group • Walnut Creek, CA

7d • Hybrid

About The Position

Reporting to the Director, Product Marketing, this role will be assigned full responsibility for a product and its business results with significant complexity and contribution to club performance. They will be accountable for managing product development and executing strategies and plans in partnership with cross-functional teams and external creative agencies.

Requirements

• College degree (MBA or Master's preferred)
• 4-6 years related work experience
• Retail or consumer packaged goods experience (required)
• Strategic leadership skills
• General management with P&L experience
• Proficient in financial and analytical thinking and analyses
• Effective communication, presentation and negotiation skills
• Proven cross-functional manager, team influencer and problem solver

Responsibilities

• Own Product P&L and manage key business KPIs to accomplish strategic goals
• Responsible for development and execution of annual plans including business analytics, communication, digital and social media plans.
• Partner internally and externally to develop and execute marketing activities that drive growth and achieve targets
• Monitor competitor activities, including pricing, promotion, new product launches, advertising
• Manage marketing budget, including budget tracker, PO's and invoicing
• Perform ad-hoc projects as needed to support Product Marketing Manager
• Guide advertising agencies and production vendors to execute communication plan
• Assist in vendor negotiations and selection to control expense
• Prepare materials with creative agencies

Benefits

• Great Pay - opportunity to participate in AAA discretionary annual incentive plan or other incentive plans depending upon position
• 401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
• Medical, Dental, Vision, wellness program and more!
• Paid Holidays
• Paid Time Off – Team Members accrue paid time off monthly.
• Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
• Collaborative Environment
• Free AAA Classic Membership
• AAA Product Discounts
• Tuition Reimbursement Program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior