Senior Associate, Content

dentsu•New York, NY

26d•$62,100 - $67,500•Hybrid

About The Position

Carat Content is seeking a Senior Associate to support the Procter & Gamble (P&G) business. This role is crucial in developing audience-first, insight-led storytelling opportunities, working alongside senior team members on content strategy, new content cultivation, and managing entertainment relationships for P&G. The Senior Associate will provide daily support in nurturing client and agency relationships, contributing creative insight, strategic thinking, and organizational support to P&G's content initiatives. The ideal candidate is a creative/strategic thinker with strong organizational skills, attention to detail, and the ability to manage diverse projects.

Requirements

2-3 years of professional experience in branded content, advertising or a related field.
Ability to manage multiple projects simultaneously while being timeline and deadline oriented.
Ability to communicate information effectively and confidently in both verbal and written formats.
Shows entrepreneurial spirit and is team-oriented.
Negotiation and conflict management skills.
Ability to show flexibility and a curious, creative/quick thinker.
Candidate must employ the highest levels of professionalism and articulation.
Microsoft Office, PowerPoint, Excel, Outlook, all Social media platforms.

Nice To Haves

Strong organizational skills
Exceptional attention to detail
Ability to manage a diverse project load
A creative problem-solver with strong oral and written communication skills
A creative/strategic thinker with the ability to generate and build on ideas

Responsibilities

Support and collaborate with team members to help serve category and client content needs.
Supports in regular communication of key information and reporting to client team and stakeholders as directed by senior managers.
Provides market reporting and analysis across competitors, consumer and culture.
Helps with gathering data for insight interpretation and provides input into consideration sets.
Helps distribute RFPs to partners and coordinates responses, communicates progress and participates in idea sessions.
Works with team to provide input into content recommendations and assist with client facing materials and project manage activation.
Assists more senior team members with upkeep of key status documents.
Supports NDA Compliance.
Collaborates internally and with media partners to ensure key team initiatives and marketplace discovery are upkept in a timely, organized fashion.
Assists curating Carat Content newsletter and distributing to broader P&G team.