Senior AI Strategist

Nectar Social•Palo Alto, CA

8d•$110,000 - $160,000•Hybrid

About The Position

Nectar is hiring a Senior AI Strategist to serve as a strategic partner to brand customers, advising them on marketing and AI strategy and building plans to achieve business goals through automation and AI. The role owns customer accounts from onboarding through renewal and is accountable for adoption, retention, and expansion. It is suited to candidates with experience on the brand side, at an agency, or at a social or marketing technology platform, who can apply strong marketing judgment to brands adopting AI agents and help shape the growing AI Strategist team. The position is hybrid and based in Palo Alto. The strategist advises stakeholders ranging from social and community managers to VP- and C-level leaders; connects company goals to AI and automation plans; and develops account plans tied to business outcomes. Responsibilities span customer onboarding, adoption, account health, quarterly business reviews, renewals, risk management, and expansion. The role also designs AI workflows across social and customer-facing functions, communicates business impact through relevant metrics, supports adoption of new capabilities, mentors other strategists, develops team resources, and shares customer feedback with Product and Engineering.

Requirements

At least 5 years of industry experience in brand-side social, community, influencer, or digital marketing; client-facing account leadership at a relevant agency; or account management/customer success at a relevant social, listening, creator, or marketing SaaS platform.
Strong marketing foundation, including knowledge of social strategy, brand building, content, community, and creator programs.
Knowledge of social platforms and trends, including TikTok, Instagram, YouTube, and Reddit.
Ability to connect company goals to concrete marketing and AI plans.
Proactive, self-starting approach.
Interest in learning about AI and social, experience using AI tools in personal work, and enthusiasm for helping others adopt them.
Track record of owning client or customer relationships end to end, with demonstrable results such as renewals, expansion, retention, or campaign outcomes.
Confidence working with senior stakeholders, leading executive QBRs, handling renewals, and presenting a clear point of view.
Commercial instincts and ability to identify expansion opportunities and work with sales partners to close them.
Excellent written and verbal communication skills and ability to manage multiple accounts.
Bachelor’s degree or equivalent experience.

Nice To Haves

Experience at a social or marketing technology platform such as Sprout Social, Sprinklr, Hootsuite, Brandwatch, Emplifi, Dash Hudson, Later, or CreatorIQ.
Experience in beauty, wellness, CPG, or DTC, at a brand or on related agency accounts.
Hands-on experience with AI-native tools such as Claude, Claude Code, Cursor, or other LLM-powered workflows.
Experience managing enterprise or multi-brand accounts with complex stakeholder maps.
Experience mentoring or managing junior account managers or strategists.

Responsibilities

Advise brand partners on marketing and AI strategy, from social and community managers through VP- and C-level leaders.
Understand each brand’s business goals and map automation and AI agents to those goals.
Provide strategic guidance on social, community, creator programs, and content.
Build and run account plans focused on business outcomes.
Own the customer journey from onboarding through renewal.
Lead customer onboarding, including kickoff, goal-setting, workflow setup, training, and early milestones.
Manage adoption, account health monitoring, QBRs, and renewals across assigned accounts.
Identify account risk early and lead plans to retain at-risk customers.
Identify and lead expansion opportunities with Account Executives, including new brands, regions, use cases, and products.
Design scalable AI workflows for engagement, social listening, creator tracking, customer care, and analytics.
Lead executive-ready QBRs connecting Nectar’s impact to engagement, sentiment, earned media, and revenue.
Keep customers informed about developments in AI and social and help them adopt newly launched capabilities.
Mentor early-career AI Strategists through account shadowing, call feedback, and best practices.
Create playbooks, templates, and case studies to help the team scale.
Provide structured customer feedback to Product and Engineering and partner with them on launches.

Benefits

Competitive compensation and early equity.
Health, vision, and dental benefits.
401(k) match.
ClassPass membership for fitness and wellness classes.
$50 per month mobile stipend for all employees.
$50 per month internet stipend for remote employees.
Hybrid schedule for the Palo Alto office: four days in office, plus three remote flex days per quarter after the first three months.
Free lunch in the heart of University Avenue in Palo Alto.
$1,000 per month housing stipend for living near the office.
Fully paid commuter benefits, including a train stipend or Palo Alto parking reimbursement.