Senior Account Executive, Enterprise Tech PR
About The Position
SourceCode is hiring a Senior Account Executive to help lead public relations campaigns for consumer and B2B technology brands. The role combines client relations and strategic insight, media relations and campaign execution, content and integrated communications, project management, and business development and team leadership. Senior Account Executives serve as day-to-day tactical leads for client accounts, provide counsel, and manage projects independently from planning through execution. The position includes developing targeted media pitches and media lists, analyzing media and campaign data, identifying news and trend opportunities, preparing executive briefings, and creating written communications. It also involves integrating social and digital work into PR campaigns, mapping influencers and analysts, managing account tasks and campaign logistics, and preparing client-facing agendas, recaps, and reports. The Senior Account Executive supports new business pitches, mentors junior staff, leads internal training, and uses knowledge of emerging technologies and AI tools to support agency and client work. The role is available as a hybrid position for candidates based in New York City, with in-office work Tuesday through Thursday and remote work Monday and Friday, or as a remote position for candidates residing anywhere on the East Coast. The salary range is $75,000–$82,000.
Requirements
- 3–5 years of progressive public relations agency experience.
- A proven track record of managing media relations, executing successful campaigns, and guiding client accounts.
- Established contacts across technology, business, and trade media, with a record of delivering high-quality stories.
- Experience managing projects independently and an appetite to learn financial management, organizational strategy, and team leadership.
- A growing understanding of global media landscapes and cultural nuances for international communications campaigns.
- Accountability, a people-first approach, discipline, ambition, curiosity, open-mindedness, imagination, problem-solving ability, creativity, and attention to detail.
Responsibilities
- Build client relationships and lead day-to-day tactical matters, including client status calls and meetings.
- Contribute to strategic PR plans, provide client counsel, and recommend solutions to problems.
- Track client goals and business KPIs, flag off-track benchmarks, and recommend corrective actions.
- Analyze data from Meltwater and Muck Rack to inform client counsel and campaign planning.
- Draft targeted media pitches and create accurate media target lists to secure tier-one and trade placements.
- Analyze Muck Rack open data to identify themes, gaps, and opportunities to improve engagement strategies.
- Monitor industry and competitor news and develop rapid-response pitches tied to emerging trends.
- Prepare comprehensive briefing books for client executives.
- Identify cross-client narrative opportunities across the agency roster.
- Develop and edit press releases, blog posts, award entries, speaking submissions, and bylines.
- Integrate social and digital components into PR campaigns and oversee social calendars and creative content.
- Research and map influencers and industry analyst targets.
- Build, assign, and track account tasks across teams using Asana, ensuring deadlines are met.
- Track speaker and awards programs, editorial calendars, and seasonal event schedules.
- Prepare client-facing meeting agendas, action items, recaps, and priority emails.
- Use agency software and tracking tools, including Meltwater, Muck Rack, Asana, Harvest, SEMRush, Businesswire, ClickTime, and Coverage Tracker/Impact Dashboards.
- Support new business opportunities by researching prospects, analyzing competitors, contributing proposal copy, and participating in pitch meetings.
- Delegate tasks to, mentor, and guide junior account staff.
- Lead internal training on media relations, emerging technology trends, or tools.
- Represent the agency and use emerging technology and AI tools to improve internal efficiency and client success.
Benefits
- Robust benefits program
- Unlimited vacation with PTO minimums
- Unlimited sick leave
- 401(k) with company match
- Monthly mental health stipend
- Two “NOPE” days per year
- Quarterly wellness challenges
- Profit-sharing program
- Workplace flexibility
- Professional learning and development
- Six-month paid parental leave
- Transit benefits
- Paid volunteer days
- Paid professional development days
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
