Senior Account Executive, Consumer

We. Communications•New York, NY

7d•$72,000 - $78,000•Hybrid

About The Position

The Senior Account Executive will work across two consumer brands: a leading luxury automotive brand and an outdoor gear company. This media-focused role centers on building reporter relationships, securing standout coverage, and finding ways to connect brands with cultural conversations. The role helps lead major product launches and culturally relevant marketing campaigns through earned media, creator engagement, and consumer-facing moments. Working with clients and a collaborative team, the Senior Account Executive develops stories and media strategies that build brand awareness, relevance, and buzz, and turns campaign and media results into impact-driven reports with insights for clients.

Requirements

3–5 years of experience in integrated communications or public relations, preferably in an agency setting and/or applicable industry.
Exceptional media relations background, with demonstrated ability to work with global business and consumer media and manage story development.
Proficiency with Microsoft Office, particularly Outlook, Word, SharePoint, PowerPoint, and Excel.

Nice To Haves

High level of initiative and accountability for project responsibilities.
Demonstrated ability to establish strong client relationships.
Established editor relationships and a record of proactively placing stories.
Customer service orientation and ability to handle multiple tasks under job pressure.
Experience working with colleagues in multiple locations.
Ability to work in a fast-paced team environment with frequent tight deadlines and multitasking.
Strong presentation and consulting skills.
May need to work more than 40 hours per week on occasion.

Responsibilities

Manage significant cycles of media inquiries and proactive relationships with key national media and influencers.
Identify, create, and grow relationships with target media and influencers to pitch and develop news stories.
Serve as day-to-day counsel to clients and agency stakeholders; manage high-profile campaigns across diverse teams, make recommendations, and anticipate needs.
Develop and lead brainstorming and execution of integrated communications plans, including traditional media, Substack writers, and creators, to change perceptions and achieve business goals.
Gather and integrate information across teams, clients, and partners for projects.
Lead or partner on projects involving strategic planning and creative thinking, and drive news and launches for events.
Contribute to developing and executing integrated digital, social, and broadcast campaigns.
Monitor consumer trends and share insights about the outdoor gear and automobile industries with teams and clients.
Negotiate and manage client expectations and satisfaction, ensuring internal and external stakeholders are aligned.
Maintain and grow client relationships by contributing to communications strategies and executing projects, leading where appropriate.
Identify and pursue opportunities to grow and diversify current accounts and support new business efforts, including sourcing audience, industry, and competitor data.
Turn campaign and media results into impact-driven reports that surface insights and help clients understand performance and next steps.
Perform other duties as assigned.

Benefits

Comprehensive medical, dental, and vision coverage.
Pretax accounts including HSA with company match, Medical FSA, and Dependent Care FSA.
Generous time off including PTO, holidays, Annual Wellness Break, Summer Fridays, and personal days.
Company-paid short- and long-term disability.
Parental leave up to 12 weeks for birthing and non-birthing parents.
Caregiver leave up to 2 weeks to help an eligible family member with a serious health condition.
Community engagement leave up to 24 hours.
Bi-annual wellness credits up to $300 per year.
Support with home office equipment.
Monthly technology credit to offset internet or phone costs.
Traditional and Roth 401(k) options with company match.
Learning and development programs.