Senior Account Executive - Pharma

Betches Media•New York, NY

23h•$135,000 - $165,000

About The Position

Betches Media is seeking a Senior Account Executive to lead strategic brand partnership opportunities across its owned digital, social, and audio channels. The role focuses on the Pharma category and requires a strategic, consultative seller who can leverage established client relationships to introduce advertisers to Betches Media, generate revenue, and grow renewal business. The Senior Account Executive will develop cross-platform creative partnership concepts, build and manage a strong pipeline, and work autonomously in a fast-paced, startup environment. The position involves developing multi-platform, multi-year programs across social, audio, web, and newsletters; creating account approaches and sales propositions using internal and external data; monitoring marketplace and platform trends; and delivering excellent service to brand partners. The role requires strong quantitative, analytical, organizational, and communication skills, as well as experience navigating client and agency structures.

Requirements

5–8 years of experience in digital sales, including the ability to translate client KPIs into campaign strategies and close revenue.
Extensive contacts in digital and social media buying and planning on both the client and agency sides, as well as with direct brands and PR companies handling media budgets.
Experience in key industry categories within Pharma.
Experience closing and managing large customized content deals of $500,000 or more.
Strong communication skills and the ability to navigate ambiguity and complex client and agency structures.
Strong organizational and analytical skills, including proficiency with Microsoft Excel and PowerPoint or Keynote.
Bachelor’s degree from an accredited college or university.

Nice To Haves

Familiarity with and strong enthusiasm for the Betches Media brand, sub-brands, products, and the value they offer their audience.
Motivation, entrepreneurial spirit, and willingness to thrive in a startup environment.

Responsibilities

Leverage existing Pharma client relationships to initiate partnership discussions.
Prospect, build, and scale new and renewal revenue for strategic accounts.
Develop multi-platform, multi-year programs across social, audio, web, and newsletters.
Track and manage progress toward sales targets.
Monitor marketplace and platform trends relevant to clients’ industries to maximize share and scale.
Define approaches for specific accounts or industries, develop work plans, and create compelling sales propositions using internal and external data.
Deliver high-quality customer service to brand partners.
Independently build a large outbound-lead pipeline, pursue opportunities, and close deals.