Senior Account Executive, Creator Marketing

Zeno Group • New York, NY

6d

About The Position

Zeno Group is seeking a Senior Account Executive, Creator Marketing who has a passion for the creator economy and helping brands build authentic connections with audiences. This role involves developing creator partnerships that blend creativity, strategy, and measurable business impact. The Senior Account Executive will support integrated creator marketing programs for leading consumer, corporate, and B2B brands. Working closely with clients, creators, and cross-functional teams, they will help develop creator strategies, manage partnerships, and execute campaigns that drive engagement, brand relevance, and business results. This position is ideal for a communications professional who enjoys both strategic thinking and hands-on execution, with opportunities to manage day-to-day creator programs, mentor junior team members, and contribute to innovative campaigns across the evolving creator landscape.

Requirements

• 3+ years of experience in public relations, communications, integrated marketing, or a related field within an agency or similar environment.
• At least 1 year of experience supporting creator marketing or influencer marketing programs.
• Experience identifying, evaluating, and managing creator partnerships across paid, earned, and hybrid campaigns.
• Strong understanding of the creator economy and major social platforms, including Instagram, TikTok, YouTube, and emerging channels.
• Experience coordinating creator campaigns from planning through execution, including timelines, deliverables, and relationship management.
• Experience supporting creator agreements, contract negotiations, or campaign logistics.
• Strong understanding of FTC disclosure guidelines and creator marketing best practices.
• Experience measuring creator campaign performance, including engagement metrics, benchmarking, and reporting.
• Familiarity with paid amplification and creator whitelisting strategies.
• Strong organizational, communication, and project management skills with experience managing multiple priorities.
• Collaborative mindset with a passion for storytelling, innovation, and helping brands build meaningful creator partnerships.

Nice To Haves

• Experience supporting integrated campaigns across paid, earned, owned, and social channels.
• Experience working with leading consumer brands.
• Experience supporting B2B creator marketing programs.
• Experience with creator marketing platforms, social listening tools, or campaign measurement solutions.
• Additional experience in social media strategy, paid media, or content development.

Responsibilities

• Support the development and execution of creator marketing strategies by identifying, evaluating, and managing creator partnerships that align with client objectives, audiences, and campaign goals.
• Lead day-to-day execution of creator campaigns, managing timelines, deliverables, creator communications, and cross-functional coordination to ensure successful program delivery.
• Build strong relationships with creators and talent representatives while providing guidance on creative execution, messaging, content development, and campaign best practices.
• Monitor campaign performance, analyze results, and develop reporting that translates creator program outcomes into actionable insights and recommendations.
• Partner with social, paid media, creative, analytics, and account teams to develop integrated campaigns that connect creator content with broader communications and marketing strategies.
• Support and mentor junior team members while contributing to a collaborative environment where people can learn, grow, and do their best work.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Prescription plans
• Short-term disability
• Long-term disability
• Paid subscription to Headspace
• Access to mental health providers and other services through a best-in-class employee assistance program
• Generous vacation
• Paid holidays
• Self-care time
• 401(k) plan
• Pretax flexible spending accounts
• Tuition assistance
• Life insurance
• Free access to a certified financial coach
• Monthly allowance for ZenoFit program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed