School Services Regional Director

Music & Arts•Charlotte, NC

About The Position

Music & Arts is seeking a School Services Regional Director to lead regional business performance, develop multi-level teams, and strengthen relationships with educators across a multi-state geography. The Regional Director ensures District Managers and Education Account Managers execute with discipline, professionalism, and strategic clarity, and establishes the leadership cadence, culture standards, and operational governance needed for School Services to operate as a best-in-class B2B sales and service organization. The role focuses on expanding student access to music education while delivering measurable business results. The Regional Director leads and develops District Managers; owns regional performance across rentals, repairs, product sales, and new school program acquisition; and develops regional growth strategies using CRM insights and market analytics. The role optimizes territory structures, oversees coaching and leadership routines, monitors CRM and operational metrics, and champions educator satisfaction through service standards and issue resolution. The Director partners across company functions and represents the region in company programs and strategic initiatives. Music & Arts is part of the Guitar Center enterprise and is based in Frederick, Maryland. The position requires 50–60% travel within the assigned region, a flexible schedule that includes evenings and occasional weekends, and safe operation of a motor vehicle. The position pays $105,000–$122,500 annually depending on background and experience, and is eligible for the company bonus program. The posting also notes gig leave for musician employees and a range of benefits.

Requirements

Bachelor’s degree or equivalent professional experience.
At least 7 years of multi-unit or multi-state leadership experience.
Demonstrated success coaching leaders, managing field performance, and driving accountability at scale.
Strong proficiency with CRM platforms and Microsoft Office Suite.
Proven experience leading through change and implementing new operational standards.
Strategic leadership and executive presence.
Multi-level coaching and talent development capability.
Operational rigor, execution discipline, and performance governance capability.
Data-driven decision-making and analytical capability.
Cross-functional influence and enterprise communication skills.
Conflict resolution, change leadership, and culture transformation capability.
Ability to travel 50–60% within the assigned region.
Ability to work a flexible schedule, including evenings and occasional weekends.
Valid driver’s license and ability to operate a motor vehicle safely.
Ability to stand, walk, sit, bend, lift up to 20 lbs., and work on a computer for extended periods.

Nice To Haves

Experience in education sales, B2B field organizations, or community-facing operations.
Salesforce experience preferred.

Responsibilities

Lead, coach, and develop District Managers to build consistent leadership capability across the region.
Identify talent, hire, and plan succession to build a strong leadership bench.
Set and enforce leadership expectations tied to productivity cadences, culture, and operational discipline.
Provide structured coaching, performance evaluations, and development plans for District Managers.
Model professionalism, optimism, and accountability as the region’s senior culture leader.
Own regional performance across rentals, repairs, product sales, and new school program acquisition.
Drive adoption of the standardized quota model (NSP, NNR, R&E) and consistent performance governance.
Align territory-level strategies with regional opportunity and school density.
Review sales analytics, identify performance gaps, and drive corrective actions.
Ensure District Managers execute weekly pipeline management, forecasting, and accurate Salesforce documentation.
Develop a regional growth strategy using datasets, CRM insights, and market analytics.
Optimize district and territory structures to maximize coverage, educator engagement, and revenue growth.
Partner with company leaders to scale best practices, implement strategic initiatives, and advance organizational design.
Guide District Managers on district engagement, high-potential school targeting, and long-range planning.
Ensure District Managers conduct consistent field time, ride-alongs, and structured coaching with Education Account Managers.
Institutionalize and oversee the full leadership cadence, including the Monday/Wednesday/Friday rhythm.
Monitor CRM data hygiene, SLA compliance, pipeline quality, and regional productivity metrics.
Guide deployment of Regional Logistics Coordinators to create selling bandwidth for Education Account Managers.
Maintain operational integrity across order workflows, logistics, financial controls, and corporate compliance requirements.
Champion educator satisfaction through clear service standards and proactive issue resolution.
Partner cross-functionally to ensure seamless customer experiences in rentals, repairs, fulfillment, and support.
Identify systemic friction points and lead regionwide solutions that improve educator trust and long-term loyalty.
Ensure professional, responsive, high-ownership service for K–12 partners.
Partner with Operations, Marketing, IT, Merchandising, Repair Services, and Store Leadership to ensure cross-functional alignment.
Represent the region in company programs, pilots, technology enhancements, and strategic initiatives.
Provide regional insights to senior corporate leadership to inform business planning and organizational improvements.
Ensure corporate priorities and School Services initiatives are executed consistently and on time across the region.
Travel 50–60% within the assigned region and work a flexible schedule that may include evenings and occasional weekends.
Operate a motor vehicle safely.