Sales Specialist - New Center Opening (DTLA)

Lucid Motors • Los Angeles, CA

2d • Onsite

About The Position

Lucid is hiring a Sales Specialist for its new Studio in downtown Los Angeles. The role guides customers through the full Lucid sales journey, from initial engagement and needs assessment through transaction facilitation and vehicle delivery, serving as a primary point of contact and creating a seamless, personalized customer experience. The position combines a guaranteed hourly wage of $23 with uncapped commission and biweekly commission payouts.

The Sales Specialist builds customer relationships, explains Lucid products and the competitive landscape, conducts test drives, and uses Salesforce or other CRM tools to manage interactions and maintain a sales pipeline. The role also supports customers with ordering, financing or leasing applications, documentation, payments, registration, and delivery coordination, while maintaining communication during the wait for delivery. The Specialist may assist with daily Studio operations and travel for events as needed. This position is based at Lucid’s Studio at 1800 S Figueroa St, Los Angeles, California.

Requirements

• At least 2 years of relevant professional sales experience in a commission-based environment, including building and managing a customer pipeline.
• Proven track record of achieving individual sales goals.
• Availability to work flexible hours, including weekends, evenings, and holidays, in a retail environment.
• Experience using Microsoft Office, CRM tools, and retail business systems; Salesforce experience is preferred.
• Strong oral and written communication, active listening, and interpersonal skills.
• Ability to coordinate and facilitate customer test drives.
• Strong time management, organization, prioritization, and multitasking skills.
• Ability to learn quickly, adapt, and pursue continuous personal and technical learning.
• Perseverance, resilience, initiative, and ability to prioritize long-term goals.
• Understanding of automotive market dynamics, financial principles, and industry trends.
• Passion for electric vehicles and the premium vehicle market.
• High school diploma or GED required.
• Physical capacity to stand for extended periods and twist, bend, squat, and reach, with or without reasonable accommodation.
• Valid driver’s license with no suspensions within the past year. Drivers under 21 must have held a driver’s license for at least 3 years and successfully complete Lucid training upon hire.
• Ability to obtain appropriate state DMV licensing where applicable.

Nice To Haves

• Retail automotive sales and desking experience.
• Bachelor’s degree or equivalent work experience.
• Knowledge of a secondary language.

Responsibilities

• Assess customer needs through personalized conversations and insightful questions.
• Use in-depth Lucid product knowledge and competitor research to provide tailored solutions and explain Lucid’s offerings.
• Build customer relationships and foster brand loyalty.
• Use Salesforce or other CRM tools to record and manage customer interactions and maintain consistent engagement.
• Build and manage a robust sales pipeline.
• Meet and exceed individual performance targets while providing an exceptional customer experience.
• Conduct test drives and communicate key selling points while customers drive Lucid vehicles.
• Guide customers through the vehicle ordering process and manage the process from order to delivery.
• Support customers with financing and leasing applications; monitor application status, submitted documents, and vehicle readiness.
• Obtain required documentation and advise customers on financial products to help ensure a smooth purchase and financing process.
• Handle vehicle registration and facilitate payment due at signing.
• Coordinate customer support with Lucid Financial Services and Delivery teams as needed.
• Maintain regular communication with customers while they wait for a delivery date.
• Assist with daily Studio operations as needed.
• Travel for events as needed.

Benefits

• Medical, dental, and vision insurance.
• Life and disability coverage.
• Paid time off; hourly/non-exempt employees accrue up to 120 hours and salaried/exempt employees accrue up to 160 hours.
• Paid holidays and paid sick leave.
• 401(k) retirement plan.
• Eligible employees may participate in Lucid’s equity program and/or a discretionary annual cash incentive program.
• Guaranteed base pay of $23 per hour, uncapped commission, and biweekly commission payouts.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED