Sales Planner
About The Position
The New York Times Advertising team is seeking a Sales Planner with expertise in digital and integrated sales planning. The role oversees the pre-sale process and provides quality service to advertisers, including reservations and media plan creation, along with occasional post-sale work on print campaigns. The Sales Planner supports a pod of sales professionals, develops digital and integrated media plans to help campaigns succeed and renew, and serves as a liaison between sales, advertising agencies, clients, and internal teams. This hybrid position is based at the New York headquarters, typically requiring three days per week in the office, and reports to the Senior Manager, Sales Planning. The role requires familiarity with the full sales process and New York Times advertising products across platforms. The Sales Planner coordinates campaign workflows and internal approvals, maintains sales and proposal systems, responds to advertiser requests, and supports the company’s mission to seek the truth and help people understand the world while respecting journalistic independence.
Requirements
- Bachelor of Science or Bachelor of Arts degree.
- At least 2 years of media experience.
- At least 2 years of experience with Microsoft and Google Suite applications.
- At least 2 years of experience with Salesforce.
Nice To Haves
- Experience working in the advertising or publication industry.
Responsibilities
- Guide the logistical flow of pre-sale and post-sale digital and print advertising campaigns, coordinating with Research, Ad Operations, Sales Development, Ad Products, and the Content Studio.
- Support the RFP process by developing proposals that use New York Times advertising products to address advertiser needs and campaign goals across print and digital.
- Build and revise media plans, check inventory availability, reserve fixed placements, update placement calendars, and enter final plans into proposal systems such as Atlas and Media Visor.
- Update Salesforce throughout the sales process with account information, including opportunities, call reports, and rate adjustments.
- Respond to servicing and information requests from team members and advertisers; coordinate with teams to gather information and fulfill requests such as event tickets and complimentary subscriptions.
- Coordinate and schedule account meetings, including client tours, meetings, and brainstorming sessions with internal support teams.
- Manage the digital workflow from RFP through insertion order and coordinate with approval stakeholders in Ad Operations, Revenue Analytics, Legal, Ad Product, Research, and Strategy.
- Understand New York Times products across platforms and collaborate with departments including Creative Strategy, T Brand Studio, Yield, Ad Operations/Campaign Management, and Operations.
- Demonstrate support for journalistic independence and commitment to the company’s mission.
Benefits
- Medical, dental, and vision benefits may be available.
- Flexible Spending Accounts (F.S.A.s) may be available.
- Company-matching 401(k) plan may be available.
- Employee stock purchase plan may be available.
- Paid vacation may be available.
- Paid sick days may be available.
- Paid parental leave may be available.
- Tuition reimbursement may be available.
- Professional development programs may be available.
- Variable pay, such as an annual bonus and restricted stock, may be available depending on the role.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
