Poland Sales Executive

Cricut

2d•Remote

About The Position

Cricut is seeking a commercially driven, hands-on Sales & Marketing Manager to accelerate growth across Eastern Europe from Poland. The role translates Cricut’s commercial and marketing priorities into results across assigned Eastern European markets, combining local market insight with e-commerce, marketplace, sales, and campaign execution. The position reports to the Senior Cluster Manager DACH&EE and partners with regional sales, e-commerce, marketing, and partner teams to grow revenue, improve marketplace performance, and build brand and community presence. This is a hands-on execution and localisation role, not a creative-development role. It involves leading distributor and retail execution, managing omni-commerce and marketplace performance, adapting and delivering campaigns, coordinating promotions, and reporting commercial results. The role is remote and cross-functional, with work involving external partners and international teams.

Requirements

At least 5 years of experience in consumer electronics, managing distributors and/or directly managed retail accounts.
Proven e-commerce and marketplace experience, including ownership of sales and digital performance, tracking, conversion optimisation, and reporting.
Proven channel-marketing and campaign-management experience, including operational steering, localisation, and execution of existing campaigns and assets across markets.
Experience creating, delivering, and evaluating sales-promotion plans.
Strong commercial instinct and ability to turn data into practical sales and marketing action.
Experience working with retailers, distributors, online partners, or marketplaces in Eastern Europe.
Strong analytical skills and confidence working with sales, performance, and campaign data.
Excellent project-management skills and ability to manage competing priorities in a remote, cross-functional environment.
Professional fluency in English and Polish.
Ability to work independently in a remote role while staying closely aligned with international teams.
Collaborative, proactive approach and confidence managing external partners.
Ability to set direction and contribute hands-on to execution.

Nice To Haves

Czech language skills.
Interest in or experience with crafting, DIY, creative hobbies, or consumer lifestyle products.
Experience in a fast-paced international consumer brand, retail, or e-commerce environment.
Commercial ambition, structure, and a results-driven approach.

Responsibilities

Turn Cricut’s regional strategy into focused local sales and marketing plans for Eastern Europe.
Lead distributors and directly managed retail accounts to deliver strong execution and agreed sales targets.
Own omni-commerce and marketplace performance across retail and digital partners, including sales, traffic, conversion, tracking, and optimisation.
Track commercial KPIs—including revenue, sell-through, conversion, campaign performance, availability, and visibility—and turn insights into action.
Optimise marketplace listings, content, promotions, pricing, search visibility, and retail media.
Build local campaign plans and promotion calendars aligned with regional priorities, retail moments, and market needs.
Deliver global and regional marketing campaigns effectively in local markets.
Localise campaign plans, messaging, assets, and activation calendars for local consumers, retail environments, and languages.
Plan and deliver sales promotions with distributors, managed retailers, e-commerce partners, and marketplaces.
Measure promotion performance, including uplift, sell-through, ROI, and learnings, and apply insights to future activations.
Coordinate campaign roll-outs with retail, e-commerce, marketplace, and media partners to ensure timely, on-brand delivery.
Identify local growth opportunities through market trends, consumer insight, and competitive activity.
Build trusted relationships with distributors, retailers, marketplace partners, and internal teams.
Help grow Cricut’s local social presence and crafting community with partners, creators, and communities where relevant.
Deliver performance reports, forecasts, and business updates to management.