Sales Marketing Coordinator

TEGNA Inc. • Denver, CO

4d • $55,000 - $65,000

About The Position

The Sales Marketing Coordinator collaborates with internal teams to support sales efforts and ensure seamless campaign activations. The role develops sales presentations with Account Executives, contributes to campaign strategies, oversees post-sales execution, and tracks performance across television, streaming, and digital platforms.

The coordinator develops expertise in 9NEWS programming, TEGNA’s Digital Product Suite, and sales tools. The role creates effective sales materials, manages sales initiatives and community events, and executes digital media campaigns to deliver results for advertisers. Working closely with Account Executives, marketing, research, Colorado & Company, community affairs, and production teams, the coordinator translates advertisers’ needs and challenges into advertising solutions designed to maximize return on investment.

Requirements

• At least 2 years of experience in a pre-sales solutions role, preferably in the advertising industry.
• Proficiency in Microsoft Office Suite, including strong PowerPoint skills for client-facing presentations.
• Experience with CRM and project management software.
• Knowledge of television, streaming, and digital marketing.
• Strong verbal and written communication skills.
• Strong attention to detail, project management, and proofreading skills, with the ability to ensure accuracy and consistency in materials and communications.
• Comfort working in a fast-paced, deadline-driven environment.

Nice To Haves

• Bachelor’s degree preferred.
• Experience with social media advertising platforms; Facebook Ad Manager preferred.

Responsibilities

• Translate client needs into tailored advertising solutions and support Account Executives in interactions with prospective and current advertisers.
• Develop knowledge of TEGNA products, advertiser verticals, and solutions.
• Create sales materials outlining strategic advertising solutions using TEGNA products and services.
• Collaborate with Account Executives during ideation to develop advertising solutions and client proposals.
• Review proposals with Account Executives for accuracy and effectiveness, and participate in presentations to advertisers when needed.
• Coordinate with internal teams to determine whether existing solutions can meet campaign goals or whether unique concepts should be developed.
• Coordinate the transition from sale to execution with Account Executives, the Account Manager, and the fulfillment team.
• Act as a liaison among sales, community, and news departments to launch sponsored content programs across linear and digital platforms.
• Oversee social media posts and advertising strategies related to sponsored content initiatives.
• Ensure Account Executives complete Campaign Briefs in CRW, acknowledge receipt, and gather information needed for campaign execution.
• Manage ongoing sales initiatives and community events, and execute digital media campaigns.

Benefits

• Two medical plan options through Blue Cross Blue Shield of Texas for full- and part-time employees.
• Dental and eye care coverage.
• Fertility, surrogacy, and adoption assistance.
• Disability and life insurance.
• 401(k) plan with company matching contributions up to the first 4% of pay; contributions are 100% vested from day one.
• Nine free virtual doctor’s appointments annually for employees and eligible family members through Teladoc.
• Twelve free annual therapy sessions with a licensed clinician through Spring Health for employees and eligible family members.
• Paid time off.
• Nine paid holidays per year.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed