Sales Market Analyst

Hilite International•Rochester Hills, MI

About The Position

The Sales Market Analyst interprets industry trends and sales data to optimize monthly, quarterly, and annual sales forecasts. The role analyzes market conditions, customer performance, industry data, EDI, and customer forecasting models to develop forecasts. It also identifies new vehicle platforms that represent opportunities and helps guide the sales team’s focus toward new business. The position combines market and competitor research, sales analytics, customer support, and collaboration with sales and product teams. It turns large-scale data into recommendations, dashboards, and executive presentations, and supports customer proposals, product improvements, and development of new or improved products and technology.

Requirements

  • Accredited college graduate.
  • Two or more years of experience in automotive market research or automotive commercial analytics.
  • Advanced proficiency in Microsoft Excel, SQL, and data visualization tools.
  • Experience conducting statistical studies and using CRM software.
  • Ability to understand business concepts and issues; familiarity with managerial accounting concepts.
  • Competitiveness and willingness to strive to get ahead or complete projects.
  • Initiative and ability to make decisions or take actions to solve problems or reach goals.
  • Sound judgment and ability to formulate decisions using available information.
  • Resilience and ability to recover from or adjust to setbacks.
  • Effective spoken communication.
  • Ability to address customer needs while following company procedures.
  • Assertiveness in completing assignments or defending a position or idea.
  • Clear and concise written communication.

Nice To Haves

  • A degree in business, data science, economics, statistics, or finance.

Responsibilities

  • Evaluate historical and current sales figures, market share, and seasonal trends to forecast future sales.
  • Monitor competitor activities, product launches, current customer platforms, and market presence for new programs.
  • Convert complex, large-scale data into actionable recommendations, dashboards, and executive presentations.
  • Collaborate with sales teams to understand customer requirements, promote company products, and provide sales support.
  • Secure and renew orders as required.
  • Develop, present, or respond to proposals for specific customer requirements, including requests for proposal and industry-specific solutions.
  • Diagnose problems with components or systems that affect customer or market performance.
  • Recommend improved products or systems and document how changes may lower costs or increase efficiencies.
  • Research and identify potential customers for products or services.
  • Stay informed about industry news and trends, products, services, competitors, relevant legacy, existing, and emerging technologies, and product-line developments.
  • Attend company training seminars to become familiar with product lines.
  • Provide information needed to develop new or improved products and technology.
  • Help write technical documentation for products.
  • Document account activities, generate reports, and maintain records of business transactions.
  • Generate, update, and maintain sales forecasting reports.
  • Attend trade shows and seminars to promote products or learn about industry developments.
  • Perform other duties as assigned.
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