Sales Manager Nets Division

Pacific Netting•Kingston, WA

About The Position

The Sales Manager leads the commercial function of the Nets Division. The role owns the division’s sales budget, defines and executes commercial strategy, leads and develops the sales team, and manages key accounts and distribution channels across target markets. It combines hands-on selling with leadership, pricing and margin discipline, and knowledge of netting products and their applications. The position works with marketing on product positioning and promotion, coordinates with operations, production planning and logistics to align demand with capacity and inventory, and collaborates with product development and finance on customer needs, credit limits, collections and commercial terms. It requires extensive travel to meet clients and distributors and attend trade shows and industry events.

Requirements

Bachelor’s degree in business administration, engineering or a related field.
7 to 10 years of experience in B2B sales of net, rope and twine or related industrial products, including at least 3 years in a sales leadership role.
Strong technical understanding of netting products and the ability to apply them to customer challenges.
Proven track record of meeting or exceeding sales budgets and growing market share.
Demonstrated ability to lead, motivate and develop high-performing sales teams.
Strong negotiation skills and experience managing key accounts and distribution channels.
Solid commercial and financial acumen, including pricing, margin analysis, budgeting and forecasting.
Excellent verbal and written communication skills, including the ability to present to customers and senior management.
Advanced proficiency in Microsoft Office Suite and CRM software for sales management and reporting.
Willingness and ability to travel extensively.

Nice To Haves

MBA.
Experience with commercial fishing and net manufacturing.
Net Loft experience.

Responsibilities

Define and execute the Nets Division sales strategy in alignment with PNP’s and the Group’s business objectives.
Prepare the annual sales budget and forecast by market segment, product line, channel and key account, and own achievement of the budget.
Identify and prioritize growth markets, segments and applications using market research, competitive analysis and industry trends.
Lead, coach and develop the sales team; set individual targets, territories and account assignments.
Conduct pipeline reviews, performance evaluations and joint customer visits.
Participate in recruiting, onboarding and training sales personnel, and support the design of incentive and commission plans.
Personally manage strategic and high-value accounts, lead complex negotiations and close major contracts.
Develop and manage distributor, dealer and installer relationships to expand market coverage.
Promote customer satisfaction and retention through proactive engagement and timely issue resolution.
Define pricing guidelines, discount policies and quotation approval levels to protect gross margin targets.
Ensure disciplined use of the CRM system for pipeline management, forecasting and customer information.
Track and report sales KPIs, including revenue, margin, mix, pipeline, conversion rate, forecast accuracy and receivables, and implement corrective actions.
Work with marketing to define the division’s value proposition, campaigns, promotional activities and sales collateral for synthetic netting products.
Plan and lead PNP’s participation in trade shows, conferences and networking events.
Coordinate with operations, production planning and logistics to align demand forecasts with capacity, lead times and inventory.
Work with product development to bring new products and custom solutions to market based on customer and market feedback.
Collaborate with finance on credit limits, collections and commercial terms for key customers.
Travel extensively to meet clients and distributors, attend trade shows and participate in industry events.