Sales Manager

Magna Hospitality Group•Miami Beach, FL

About The Position

The Sales & Service Manager sells SMERF (Social, Military, Educational, Religious and Fraternal) and smaller group business, then partners with hotel Operations to service those groups and deliver a seamless experience while achieving or exceeding property sales goals. The role represents the hotel’s services and facilities to group clients and generates room and group revenue by prospecting, booking, and servicing business within assigned market segments. The ideal candidate understands the city market and SMERF segment, has a record of growing revenue, profit, and market share, and takes a detail-oriented, guest-focused approach to group service.

Requirements

  • Proven 3+ years of hotel sales, sales coordinator, or group/event services experience in a brand or luxury hotel is ideal.
  • Excellent verbal and written communication skills.
  • Strong organizational skills, including follow-up, time management, multitasking, and managing multiple priorities in a fast-paced environment.
  • Exceptional attention to detail and ability to manage several groups and events at the same time.
  • Ability to work a flexible schedule, including evenings and weekends as needed to support in-house groups.

Nice To Haves

  • SMERF or small group experience is strongly preferred.
  • Four-year college degree from an accredited institution is desired.

Responsibilities

  • Prospect, qualify, and close SMERF business, including weddings, family and military reunions, sports teams, school and university groups, religious organizations, and fraternal associations.
  • Sell and contract smaller corporate and association blocks.
  • Respond promptly to RFPs and inbound leads from Marriott, CVB, third-party, and hotel website channels according to hotel standards.
  • Negotiate rates, concessions, and contracts in line with the hotel’s revenue strategy and displacement analysis.
  • Build relationships with wedding planners, sports tournament organizers, reunion planners, and local community organizations.
  • Serve as the primary point of contact for assigned groups from signed contract through post-departure.
  • Manage rooming lists, room block pickup, cutoff dates, and attrition, partnering with Revenue Management on block adjustments and releases.
  • Prepare and distribute group resumes and BEOs, and lead pre-convention meetings with the Operations TEAM.
  • Work with the events team to help coordinate meeting space.
  • Conduct site inspections, check in with groups while in-house, and follow up after departure to secure repeat and referral business.
  • Represent the hotel’s services and facilities to SMERF and small group clients in support of outstanding guest service and financial profitability.
  • Generate room and group revenue by prospecting, booking, and servicing SMERF and smaller group blocks to achieve or exceed individual revenue goals.
  • Follow assigned marketing plan action items in a timely fashion.
  • Ensure client correspondence, contracts, and group resumes are delivered according to departmental time and quality standards.
  • Produce a weekly sales call schedule covering follow-up of tentative business, servicing booked groups, maintaining existing accounts, developing new business, and priorities assigned by the General Manager or Company personnel.
  • Maintain high visibility with peers and strong product knowledge of competitive properties and the hotel community.
  • Prospect, qualify, and close new business through telephone and outside personal sales call appointments.
  • Build customer loyalty and generate repeat and referral SMERF business.
  • Work as a team member in a competitive environment and partner closely with Operations departments.
  • Manage group and interpersonal conflict situations effectively.
  • Follow all company Sales/Catering SOP standards.

Benefits

  • Bonus eligibility
  • 401(k)
  • Health, dental, vision, life, and voluntary insurance
  • TEAM and travel discounts, with possible food and beverage discounts
  • Vacation, wellness, and holiday pay
  • Career advancement opportunities
  • For full-time positions, benefits eligibility includes time off, travel discounts, medical coverage, and other insurance options.
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