Sales Manager

Swickard Seattle LLC, d/b/a Mercedes-Benz of SeattleSeattle, WA
$75,000 - $150,000Onsite

About The Position

Mercedes-Benz of Seattle, representing one of the world's most iconic luxury brands, is seeking a Sales Manager to lead their sales team. This role is crucial in setting the tone for a sales environment built on hospitality, integrity, and a genuine commitment to the guest experience. The company, Swickard Auto Group, emphasizes that the best guest experiences start with the best employee experiences, fostering a culture of doing right by people. This position offers the opportunity to manage the full sales process, develop a high-performing team, and contribute to a dynamic and affluent market in the Pacific Northwest.

Requirements

  • 3+ years of automotive sales management experience in a franchised dealership.
  • Proven track record of hitting sales targets, developing consultants, and maintaining strong CSI performance.
  • Skilled at desking deals, comfortable working numbers, negotiating, and closing with confidence and transparency.
  • A coach first mentality, developing team skills and holding them accountable with consistency and care.
  • Strong CRM discipline and the ability to build a culture of follow-up, accountability, and process compliance on the floor.
  • Clear, direct communicator who earns the respect of the sales team and the trust of the guest.
  • A hospitality mindset, leading by example and understanding that how we sell is just as important as how much we sell.

Nice To Haves

  • Mercedes-Benz or luxury brand experience strongly preferred.
  • Reynolds & Reynolds or CDK experience preferred.

Responsibilities

  • Lead, coach, and develop a high-performing sales team, setting daily expectations, running effective desking sessions, and driving consistent production.
  • Manage the full sales process from first contact to delivery, ensuring every guest interaction reflects Mercedes-Benz brand standards and Swickard's hospitality-first culture.
  • Desk deals with accuracy, urgency, and integrity, structuring transactions that work for the guest and the business.
  • Monitor and manage key sales metrics, including units, gross per vehicle, closing ratio, lead response time, and CRM compliance.
  • Partner with the finance department to ensure smooth deal flow, clean handoffs, and a seamless guest experience through delivery.
  • Recruit, train, and retain top sales talent, building a team with the skills, attitude, and hospitality mindset the brand demands.
  • Manage inventory in coordination with the GM, monitoring turn, mix, and market positioning to maximize opportunity.
  • Respond to escalated guest concerns with composure and professionalism, protecting the relationship and the store's reputation.
  • Collaborate with marketing, BDC, and service leadership to align the guest experience across every touchpoint.

Benefits

  • Income potential of $100,000 - $150,000+ annually
  • Medical, dental, and vision insurance
  • Life insurance and supplemental coverage options
  • Paid time off and paid holidays
  • Paid Mercedes-Benz manufacturer and leadership training
  • Career growth opportunities into GSM and GM roles
  • Employee vehicle purchase and service discounts
  • The backing of a nationally recognized, fast-growing dealer group with deep operational infrastructure
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