Sales Manager, Services and Training

Noble•Lexington, KY

About The Position

Noble IQ provides mission-ready expertise across equipment support, sustainment, and operator instruction. We are a single-source partner delivering integrated lifecycle solutions— Evaluate, Implement, Train, Sustain—that enhance safety, security, and operational readiness for government agencies, the DoD, first responders, and critical infrastructure operators worldwide. Unifying Noble’s procurement power with decades of mission-driven experience, Noble IQ encompasses industry-leading programs like HazMatIQ™, ReadiTrak™ equipment management, CB-EMIS, and comprehensive sustainment and technical support services. The Sales Manager for Service and Training is a pivotal leadership growth role responsible for driving revenue growth, supporting market expansion, and leading account acquisition efforts for the Noble IQ division. This manager will oversee a team and be responsible for establishing a State & Local sales strategy, as well as execute targeted sales strategies focused on Noble’s customized training programs (including HazMatIQ, BatteryIQ, and tactical response), as well as our post-procurement lifecycle sustainment, equipment repair, and technical support services. The ideal candidate possesses a deep understanding of the military, federal, law enforcement, and first responder markets, and brings a proven track record of selling first responder equipment and complex service programs while successfully coaching and guiding a sales team.

Requirements

5–7+ years of progressive B2B/B2G sales experience, with at least 2–3 years in a sales management or team lead role.
Deep expertise in selling to the military, federal government, and first responder (Fire/Police/EMS) markets.
Proven track record of selling intangible solutions, including specialized training programs, SaaS (software tracking platforms), maintenance contracts, or lifecycle sustainment services.
Strong understanding of government contracting vehicles, grant funding (which often funds first responder training), and the federal procurement cycle.
Exceptional ability to coach, motivate, and hold teams accountable while building a collaborative and results-driven environment.
Excellent professional presentation skills, both written and verbal, with the ability to articulate complex technical and tactical solutions simply.
Ability to travel up to 40% to client sites, training venues, and industry events to support the team and close business.

Nice To Haves

Familiarity with CBRNE, HazMat, or tactical equipment/training is highly preferred.

Responsibilities

Implement and execute targeted sales strategies to drive revenue for Noble IQ’s new SLED product sales to the State/Local Law Enforcement, Fire/EMS, and Critical Infrastructure sectors and our existing service and training portfolios across assigned regions and accounts.
Guide the NOBLE sales team in identifying and capturing new market opportunities for training and service within DoD and, Federal Agencies., State/Local Law Enforcement, Fire/EMS, and Critical Infrastructure sectors.
Drive initiatives to transition clients from single-transaction equipment purchases to long-term, integrated lifecycle partners (Training + Sustainment via ReadiTrak).
Sell, manage, coach, and support as part of a team of sales professionals and subject-matter-expert (SME) sales engineers.
Monitor your KPIs, conduct maintain a regular pipeline reviews through SalesForce, and manage your individual forecasting metrics to ensure the team you consistently meets or exceeds quarterly and annual revenue targets.
Foster a culture of high performance, accountability, and continuous learning aligned with Noble’s mission.
Cultivate and maintain strong relationships with key decision-makers, program managers, and procurement officers.
Act as an escalation point and sponsor for key accounts, ensuring high customer satisfaction and facilitating contract renewals.
Partner with Noble’s broader product sales teams to collaborate on cross-selling and up-selling Noble IQ services onto existing equipment and logistics contracts.
Collaborate closely with the Noble IQ Training Managers and Technical Service Directors to ensure sales offerings align with operational capabilities and course catalog developments (e.g., Li-ION safety, First Responder Offensive, etc.).
Gather and report actionable market feedback regarding emerging threats, competitor positioning, and new training/service requirements.
Represent Noble IQ at major industry conferences, trade shows (e.g., SHOT Show, TR EX), and networking events alongside the sales team.