Sales Lead COM

Republic National Distributing Company•Las Cruces, NM

About The Position

As a Sales Lead, you will proactively advance and secure sales within an assigned territory. The role focuses on servicing existing accounts and driving incremental business growth through informed, consultative selling. You will represent the voice of the customer, help customers select products, and work with them to support their business strategies and goals. Where there is no Support representative partner, you will also handle merchandising activities such as stocking shelves and building displays. The work may include nights and weekends for promotions and other account activities.

Requirements

  • One-year certificate from a college or technical school, or equivalent combination of education and experience.
  • Three to six months of related experience and/or training, or equivalent combination of education and experience.
  • Current, valid state driver's license.
  • Ability to meet company vehicle insurance requirements.
  • Strong client skills and experience understanding customer needs.

Nice To Haves

  • Four-year college degree preferred.
  • Previous experience in the wine and spirits industry.
  • Industry certifications such as CSW, CSS, WSET, Court of Master Sommeliers, or Sake Specialist.

Responsibilities

  • Service the needs of existing customers within the assigned territory.
  • Educate customers about products suited to their needs.
  • Use informed selling to introduce new products and address gaps in existing distribution.
  • Visit accounts frequently to provide service and maximize revenue potential.
  • Establish an individual sales plan that accounts for customer needs and geography to make customer outreach effective and efficient.
  • Set an overall selling plan for each customer and work with customers to understand and support their business strategies, goals, and objectives.
  • Follow up with customers to ensure orders are delivered accurately and promptly.
  • Perform merchandising activities, such as stocking shelves and building displays, when there is no Support representative partner.
  • Develop sales skills and knowledge of the organization's products, services, and customers.
  • Work nights and weekends for promotional and other account activities as needed.

Benefits

  • 401(k) with company matching.
  • Medical, dental, and vision benefits.
  • Paid time off program, with the ability to work up to five weeks of PTO per year and carry over unused PTO.
  • Paid volunteer time.
  • Paid parental leave.
  • Paid caregivers leave.
  • Fertility benefits.
  • Paid training.
  • Company-paid life insurance.
  • Short-term disability coverage.
  • Company-paid holidays.
  • Associate resource groups and diversity, equity, and inclusion programs.
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