Sales Enablement Manager

Hitachi•Broomfield, CO

3d•Onsite

About The Position

Hitachi Energy is seeking a Sales Enablement Manager to help sales teams work more effectively by providing the training, tools, information, and support they need to succeed. The role manages sales enablement activities focused on sales skills, product knowledge, internal systems, and business processes. It also supports sales leaders with pipeline reporting, performance visibility, and recurring business reviews to identify opportunities for improvement. The manager connects Sales, Sales Operations, Marketing, Product, Pricing and Proposals, and other stakeholders. The position combines sales enablement, customer engagement, project management, and analytics to improve sales productivity and the customer experience. It coordinates the development and delivery of enablement content, manages targeted customer campaigns and events, oversees cross-functional initiatives, and provides pipeline and performance reporting to Sales Leadership.

Requirements

Five or more years of experience in sales enablement, customer engagement, sales training, marketing programs, sales operations, or a related area.
Experience in sales, sales enablement, training, customer engagement, marketing, and/or communications.
Experience planning, coordinating, and managing Account-Based Marketing campaigns and other targeted customer engagement programs.

Nice To Haves

Bachelor’s degree preferred.

Responsibilities

Coordinate the development, maintenance, and delivery of sales enablement materials and maintain a centralized library of internal and customer-facing materials.
Partner with Product, Marketing, Pricing and Proposals, Sales Operations, and subject-matter experts to develop practical, customer-focused content, including materials on product and solution fit, pricing, and commercial models.
Establish a cadence for presenting and educating sales teams on new and existing materials; work with Sales Leadership on value propositions and enablement plans aligned with product strategy and market priorities.
Evaluate content effectiveness and improve materials based on sales-team feedback and business needs.
Plan, execute, and measure customer engagement activities, targeted customer and prospect campaigns, events, executive briefings, workshops, and webinars.
Manage customer-facing program timelines, stakeholders, vendors, deliverables, and engagement assets, including presentations, digital content, and campaign materials.
Use basic graphic design, video editing, and content production skills to develop or customize materials as needed.
Track campaign and event performance and recommend improvements.
Manage multiple initiatives, develop project plans and timelines, coordinate resources, monitor milestones, risks, and dependencies, and drive cross-functional accountability and follow-through.
Translate strategic objectives into clear, practical, and executable actions.
Develop and maintain reporting dashboards covering campaign pipeline and customer engagement; provide Sales Leadership with pipeline-generation and performance visibility.
Establish and maintain a regular funnel-review cadence with Sales Leadership.
Partner with Marketing to improve visibility into lead quality, conversion, and opportunity progression, and use performance insights to identify opportunities for improvement.