Sales Enablement Lead

Vendasta•Boca Raton, FL

7h•Hybrid

About The Position

The Sales Enablement Lead equips sales representatives to understand customers’ problems and sell effectively on every call. The role works with Direct and Channel Sales managers, Product Marketing, Product, and Revenue Operations to prepare sales teams for launches, standardize effective pitches and demos, support managers with coaching priorities, and improve stalled deals. It also involves building AI agents to review calls and keep sales answers current. The role is based office-first in Boca Raton, Florida, or Saskatoon, Canada, with work on the Boca sales floor and virtual support for other teams.

Requirements

Three or more years on a high-performing SaaS sales team serving small businesses, in sales or enablement.
Experience building AI agents or automations that replaced manual work, with examples to show.
Experience working closely with sales managers or leading a team.
A playbook or talk track derived from top-performer calls that improved results.
Ability to read CRM and pipeline data independently.

Nice To Haves

A degree in Business, Marketing, Communications, or a related field is an asset.
Channel or partner enablement experience.
Experience with APIs and scripting.

Responsibilities

Build launch sales tools, including talk tracks, objection handling, and discovery guides.
Ensure every representative has the current pitch, demo, and answers before a launch.
Turn top performers’ practices into a standardized pitch and demo.
Send managers a weekly brief identifying where to focus one-to-one coaching.
Run the training calendar and certify representatives before live calls.
Identify where deals stall and drive each improvement to an owner.
Build AI agents that review calls and keep sales answers current.
Work on the Boca sales floor and support other teams virtually.