Sales Director / Lead Community Living Advisor

Dougherty Ferry Assisted Living and Memory Care • St Louis, MO

3d

About The Position

Responsible for developing and executing the community's sales strategy to drive sustainable occupancy growth, optimize revenue performance, and foster long-term occupancy stability. The role builds relationships with referral sources, professional partners, and local influencers, while generating qualified prospects, converting opportunities, and building future demand through a healthy sales pipeline. Expected potential incentive compensation is $4,500 per month or more.

Requirements

• High school diploma or equivalent.
• Proficiency in Microsoft Office Suite and CRM platforms, including the ability to accurately document, manage, and analyze sales activities and prospect information.
• Self-motivated, organized, and professional.
• Ability to work independently and solve problems.
• Strong communication skills and ability to work with potential residents, current residents, placement agencies, and team members.
• Strong understanding of sales process management, lead nurturing, follow-up strategies, conversion metrics, and CRM systems.
• Customer-service focus and a genuine passion for serving older adults and enhancing residents' and families' quality of life.
• Professional appearance, demeanor, and conduct consistent with representing the community and organization positively.

Nice To Haves

• Bachelor’s degree or commensurate experience.
• Sales experience in senior living.

Responsibilities

• Develop and execute a comprehensive sales strategy to drive sustainable occupancy growth, optimize revenue, and maintain a healthy pipeline of qualified prospects through effective lead management and conversion.
• Cultivate strategic relationships with referral partners, healthcare professionals, placement agencies, and community organizations to expand market presence, generate qualified referrals, and increase brand awareness.
• Lead the sales process from inquiry through move-in, delivering an exceptional customer experience and partnering with Operations to ensure apartment readiness, completed documentation, and a seamless resident transition.
• Analyze sales performance, occupancy trends, competitive activity, and market data to identify opportunities, refine sales strategies, improve conversion outcomes, and support long-term occupancy stability.
• Maintain a consistently tour-ready community and accurate sales systems, ensuring the physical environment reflects Spectrum's brand standards and CRM data, forecasting, and sales reporting remain accurate.

Benefits

• Medical insurance for eligible full-time team members.
• Dental insurance for eligible full-time team members.
• Vision insurance for eligible full-time team members.
• Life insurance for eligible full-time team members.
• Other voluntary insurance options for eligible full-time team members.
• 401(k) participation for part-time and full-time team members.
• Paid time off for part-time and full-time team members.
• Holiday pay for part-time and full-time team members.
• Daily Pay for part-time and full-time team members.
• Discounts through Perk Spot for part-time and full-time team members.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: High school or GED