Sales Associate

La-Z-Boy • Newport News, VA

7d

About The Position

The Sales Associate creates sales through exceptional customer service and knowledge of La-Z-Boy’s products, services, and selling process. The role builds long-term customer relationships, supports store sales and design-program goals, and develops awareness of interior design through practical experience and collaboration with a La-Z-Boy Designer. Compensation includes hourly base pay and uncapped sales commissions, with a quarterly bonus opportunity. Training pay is $15 per hour for 2–6 weeks; after training, base pay is $11 per hour, varying by store location. Average annual earning potential after training is $50,000–$70,000 or more, including base pay, bonus, and commission.

The position also supports customer follow-up, professional home consultations and customized room designs, store presentation and cleanliness, order and payment records, delivery scheduling, and opening and closing the store. The role requires working the schedule dictated by business needs, including evenings, weekends, and holidays as required. It is a physically active, in-store role involving lifting or carrying up to 50 pounds, standing for long periods, and frequent repetitive hand motions.

Requirements

• High school diploma or equivalent.
• Excellent communication, customer service, and organizational skills.
• Strong interpersonal skills to communicate effectively, build rapport, and positively influence others.
• Demonstrated persuasion and negotiation skills.
• Ability to manage time and conflicting priorities effectively.
• Ability to work effectively and productively with others as part of a team.
• Ability to work the schedule and hours dictated by business needs, including evenings, weekends, and holidays as required.
• Initiative to meet assigned goals, missions, and objectives, with motivation to achieve more.
• Strong attention to detail.
• Proficiency with Microsoft Office, including Word, Excel, Outlook, and PowerPoint.
• Ability to lift and/or carry up to 50 pounds and stand for long periods.
• Ability to pass a background check and drug screen.

Nice To Haves

• Previous selling experience and the ability to close a sale are strongly preferred.
• Bachelor’s degree in Business or a related field.

Responsibilities

• Sell furniture, accessories, and services to contribute to store sales goals.
• Promote the Design program and assist the Designer in achieving program sales goals.
• Follow the La-Z-Boy selling process, including customer approach, rapport building, needs discovery, presentations, objection handling, closing, follow-up, after-sale service, and ongoing customer contact.
• Use store promotions, marketing initiatives, and grassroots programs to support sales.
• Schedule professional home consultations and present customized room designs, including fabric samples, furniture, tables, accessory recommendations, and professional installation benefits.
• Follow established company guidelines for the Design process and support design-related store functions.
• Provide high-quality service to current and prospective customers and help ensure positive, informative customer experiences.
• Use Podium to support customer satisfaction and follow-up.
• Make sound business decisions that support customer satisfaction and a positive team environment.
• Respond to incoming calls and emails and assist with customer issues or complaints by offering appropriate solutions and alternatives.
• Maintain positive working relationships with store employees.
• Help train, coach, and develop peers in product knowledge and the selling process.
• Help maintain the store’s visual appearance, including displays, product tags, accessory catalogs, design-center fabrics, floor moves, and general cleanliness.
• Accurately complete order information, collect deposits and fees, maintain customer records, and research customer payments and deliveries.
• Complete daily On-Point system logs accurately.
• Maintain knowledge of company standards, products, internal processes, and systems.
• Schedule customer deliveries consistently.
• Open and close the store.
• Work the schedule and hours dictated by business needs, including evenings, weekends, and holidays as required.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Basic life insurance
• 401(k) retirement plan with company match of up to 6%
• 9–11 paid holidays each year
• Two weeks of prorated vacation as a new hire
• Personal time for non-exempt employees or state-mandated sick time
• Quarterly bonus opportunity of up to $2,000 based on defined individual sales goals

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED