Sales Associate II

Tapestry•North Charleston, SC

About The Position

The Sales Associate is a front-line ambassador for the Coach brand, delivering an elevated, personalized shopping experience while meeting personal and store sales goals and supporting daily store operations. The position combines luxury-retail service, omni-channel selling, and team collaboration to build brand loyalty and revenue. Associates represent Coach according to its Guide to Style and Service standards, build client relationships through styling and product expertise, and use cross-selling, upselling, and tailored recommendations to drive sales. They use mobile POS, clienteling tools, and social selling platforms, including short-form video, to capture customer data and encourage repeat purchases. The role also includes operational and inventory work, maintaining the sales floor and stockroom, processing transactions, and contributing to a collaborative team environment. The schedule must be flexible to meet business needs, including nights, weekends, peak season, high-traffic retail days, and public holidays. The role requires regularly lifting at least 25 pounds and occasionally up to 50 pounds, as well as climbing, bending, kneeling, and maneuvering around the sales floor and stockroom.

Requirements

At least 1 year of sales experience; luxury retail experience is preferred.
Knowledge of fashion trends and competitors.
Experience operating POS systems and basic computer proficiency, including iPad, laptop, and Mobile POS.
Ability to use a walkie-talkie and read price/release sheets.
Strong English proficiency.
Ability to work in a fast-paced environment.
Ability to work a flexible schedule, including nights, weekends, peak busy season, high-traffic retail days, and public holidays.
Ability to regularly lift at least 25 pounds and occasionally lift up to 50 pounds; ability to climb, bend, kneel, and maneuver around the sales floor and stockroom.
A combination of education and experience will be considered.

Nice To Haves

Luxury retail background.
Social media savvy.
Experience with live-stream shopping or video demonstrations.
Clienteling and data acquisition skills.
Knowledge of fashion trends and competitors.

Responsibilities

Represent Coach as a brand ambassador and follow Coach Guide to Style and Service standards.
Build lasting client relationships through personalized styling, product expertise, and fashion advice.
Drive sales through cross-selling, upselling, and tailored recommendations.
Use mobile POS, clienteling tools, and social selling platforms, including short-form video, to capture data and encourage repeat purchases.
Develop and execute personal sales plans and meet or exceed individual and team KPIs.
Source new customers, maintain relationships, and follow up to close sales.
Maintain high energy on the sales floor, manage multiple customers, and adapt selling techniques to business needs.
Complete daily operational tasks, including cash wrap, inventory processing, replenishment, and visual merchandising, while maintaining service standards.
Keep the sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures.
Process purchases, returns, exchanges, and online pickups efficiently.
Support inventory cycles by receiving shipments, stocking shelves, and managing product movement.
Assist teammates in functional areas as required.
Foster a collaborative, trust-based environment and encourage team performance.
Participate in brand initiatives, training programs, and inclusion activities.
Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.